Now Commerce vs Sana Commerce
Sana Commerce
Accelerate your business with the commerce platform that's engineered for B2B
419 employees · est. 2007 · Rotterdam, The Netherlands
Now Commerce is the older company (2003 vs 2007); Sana Commerce is the larger of the two.
Side-by-Side Comparison
| Metric | Now Commerce | Sana Commerce |
|---|---|---|
| Founded | ||
| Founded | 2003 older | 2007 |
| Headquarters | ||
| Headquarters | Solana Beach, United States | Rotterdam, The Netherlands |
| Employees | ||
| Employees | 3 | 419 larger |
| Industry | ||
| Industry | B2B, E-Commerce, Information Technology | Automation, B2B, Data Analytics |
| Funding Stage | ||
| Funding Stage | Seed | Series C+ |
| Funding Rounds | ||
| Funding Rounds | 1 | Not tracked yet |
| Services | ||
| Services | B2B Customer Portal, Sales Rep Portal, Shipments Manager, QuickBooks Integration | Web Store Building, Order Management, Real-time ERP Integration, E-commerce Analytics and Insights, Self-service Customer Portal, Personalized Catalog Management |
| Target Customers | ||
| Target Customers | Wholesalers, Manufacturers, Distributors, Sales Teams | Manufacturers, Distributors, Machinery Companies, Automotive and Multi-Parts Sellers, Electronics Suppliers, Medical Supplies Companies, Chemical Suppliers, Wholesale Businesses |
| Taxonomy | ||
| Taxonomy | B2B ECommerceOrder Management SystemQuickBooks IntegrationInventory ManagementSales Portal3PL Warehouse Integration +9 | B2B CommerceE-commerce PlatformERP IntegrationSAP PartnerMicrosoft PartnerWorkflow Automation +9 |
| Website | ||
| Website | nowcommerce.com | sana-commerce.com |
About Now Commerce
Now Commerce, established in 2003, is a leading player in the B2B eCommerce sector, offering a streamlined online order management system catered to manufacturers, wholesalers, distributors, and warehouses. With a focus on simplicity and efficiency, the company's web-based software is designed to in...
About Sana Commerce
Sana Commerce, founded in 2007 and headquartered in The Netherlands, is an expert in digitizing B2B commerce, addressing complexities like intricate pricing and product assortments. With its platform, Sana Commerce Cloud, the company offers a tailored solution for enterprises seeking to enhance onli...
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Compiled from the BounceWatch company index. We last looked at Now Commerce on 8 Apr 2026, and Sana Commerce on 24 Sep 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
