Standard AI
Empowering Retailers and Brands with AI-Driven In-Store Analytics
98 employees · est. 2017 · San Francisco, United States
VideoMining
VideoMining is a market research firm that specializes in Behavioral Shopper Insights.
36 employees · est. 2000 · State College, United States
VideoMining is the older company (2017 vs 2000); Standard AI is the larger of the two.
Side-by-Side Comparison
| Metric | Standard AI | VideoMining |
|---|---|---|
| Founded | ||
| Founded | 2017 | 2000 older |
| Headquarters | ||
| Headquarters | San Francisco, United States | State College, United States |
| Employees | ||
| Employees | 98 larger | 36 |
| Industry | ||
| Industry | Not tracked yet | Analytics, Food and Beverage, Manufacturing |
| Funding Stage | ||
| Funding Stage | Series C | Series A |
| Total Funding | ||
| Total Funding | $237.86M | $2.00M |
| Funding Rounds | ||
| Funding Rounds | 7 | 1 |
| Services | ||
| Services | Shopper behavior tracking, In-store media and signage assessment, Foot traffic analysis, Conversion rate improvement, Store layout optimization | Behavioral Shopper Insights, Retail Analytics, Shopper Research, Category Management, Shopper Marketing, Retail Innovation, In-store Experience Audit |
| Target Customers | ||
| Target Customers | Retailers, Consumer Packaged Goods (CPG) companies, Automotive retailers, Travel retail groups, Retail operations managers | Consumer Packaged Goods Companies, Brick-and-Mortar Retailers, Brand Marketers, Category Managers, Retail Designers, Shopper Marketing Professionals, Retail Innovators |
| Taxonomy | ||
| Taxonomy | AI-driven In-store Analytics, Computer Vision Technology, Shopper Behavior Tracking, Retail Optimization, Real-time Insights, Retail Technology, CPG Brands, Store Performance Improvement, Shopper Journey Analytics, Checkout-free Shopping, Labor Cost Reduction, Customer Experience Enhancement, Data-driven Retail, Physical Retail Transformation, E-commerce Data Insights | Market Research, AI Technology, Behavioral Science, Shopper Behavior Insights, Retail Innovation, Category Management, Shopper Marketing, Brand Marketing, CPG, Retail Analytics, In-Store Intelligence Solutions, Automated Observational Research, Shopper-Centric Retailing, Retailer, Data-Driven Strategies |
| Website | ||
| Website | standard.ai | videomining.com |
About Standard AI
Standard AI is revolutionizing the retail industry by providing AI-driven in-store analytics solutions. With a focus on empowering retailers and CPG brands, the company addresses fundamental challenges in physical retail spaces, such as tracking shopper behavior and optimizing promotions. Their prop...
About VideoMining
VideoMining, founded in 2000, is a market research firm headquartered in the United States that excels in providing Behavioral Shopper Insights through the fusion of patented AI technology and behavioral science. Specializing in Analytics, Food and Beverage, Manufacturing, and Retail industries, Vid...
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BounceWatch watches Standard AI and VideoMining for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Standard AI and VideoMining — by email.
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Compiled from the BounceWatch company index. We last looked at Standard AI on 25 Apr 2026, and VideoMining on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.