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AdTheorent logo — Privacy-Forward Machine Learning Solutions for Advertising

AdTheorent

Privacy-Forward Machine Learning Solutions for Advertising

Founded 2012 United States New York, United States 306 employees Post-IPO Equity Total: $125.50M AI, Advertising +3

General Information

Company Name AdTheorent
Founded Year 2012
Location United States New York, United States
Employees 306
Industries AI, Advertising, SaaS +2
Funding Stage Post-IPO Equity
Social

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About AdTheorent

AdTheorent is a privacy-forward machine learning advertising company based in the United States. Established in 2011, the company leverages advanced machine learning technology to deliver impactful advertising campaigns for marketers. The Platform A\T powered by AdTheorent's machine learning technology offers predictive targeting, geo-intelligence, audience extension solutions, and an in-house creative capability through Studio A\T. Recognized for its excellence, AdTheorent has received accolades such as the AdExchanger 2022 Top 50 Programmatic Power Player, AI Breakthrough Award, and the Most Innovative Product award for five consecutive years. Moreover, the company has been honored with the Digital Advertising Leadership Award from Frost & Sullivan six times. In 2021, the company secured a notable $121.50M Post-IPO Equity investment from Monroe Capital, Hana Financial, and Palantir Technologies. With headquarters in New York and 14 offices across the United States and Canada, AdTheorent offers a suite of products and flexible transaction models tailored to the real-world business goals of advertisers. For further details, visit adtheorent.com.

Business keywords: Predictive digital advertising, Machine learning technology, Privacy-forward solutions, Big Data analytics, Cross-device targeting, Digital marketing, Mobile advertising, Artificial intelligence, Geo-intelligence, Attribution modeling, Performance measurement, Audience targeting, Marketing analytics, AdTech, Digital media

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Post IPO Equity $121.50M 3
Monroe Capital
Monroe Capital, Hana Financial +1
23 Dec 2021
Private Equity Round Undisclosed 1
H.I.G. Growth Partners
H.I.G. Growth Partners
15 Feb 2017
Series A $4.00M 3
Verizon Ventures Mogility Capital OmniCapital Group
Verizon Ventures, Mogility Capital +1
11 Sep 2013

AdTheorent Alternatives & Competitors

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AdTheorent vs
Prescient AI
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AdTheorent vs
OneRiot
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Series C
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AdTheorent vs
Qualia
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Series B
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FAQ About AdTheorent

Privacy-Forward Machine Learning Solutions for Advertising
AdTheorent was founded in 2012.
AdTheorent is headquartered in New York, United States.
AdTheorent operates in AI, Advertising, SaaS, Marketing and Machine Learning. Its work centres on Predictive digital advertising, Machine learning technology, Privacy-forward solutions and Big Data analytics.
AdTheorent has approximately 306 employees.
AdTheorent has completed 3 funding rounds, raising a total of $125.50M. The latest funding stage is Post-IPO Equity.
Top alternatives and competitors to AdTheorent include Prescient AI , OneRiot, Qualia, Kochava, Lifesight. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
AdTheorent and Prescient AI are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for AdTheorent, https://bouncewatch.com/company/adtheorent, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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