aer

aer is an innovative home and body care brand headquartered in Austria, founded in 2019. Their mission is captured in their slogan, "Scientists of home & body care without the water, harsh chemicals and single-use packaging." By focusing on sustainable formulas and reusable packaging, aer aligns its strategy with Environmental, Social, and Governance (ESG) principles, while also addressing waste solution challenges in the Wellness Beauty industry.

The company has already made significant environmental strides, having removed more than 50,000 single-use plastic bottles from waste streams. This commitment to environmentally favorable practices is not only innovative but is also scientifically grounded, as all product innovations originate in its labs.

Recently, aer secured a Seed Round investment from Pente Capital on 01 January 2023, underscoring investor confidence in its growth trajectory and market potential. As they continue to build, aer presents a compelling opportunity for investors focused on sustainable and science-driven ventures.