Article, a company founded in 2011, is making waves in the E-Commerce and Lifestyle industries. With its headquarters in Canada, the company also boasts an office in Ho Chi Minh City, Vietnam, and a comprehensive logistics network covering the US and Canada. Known for its tagline, "We’ve been redefining the furniture industry one sofa at a time," Article prioritizes delivering standout customer experiences.
The company ethos, dubbed The Article Way, emphasizes principles like Customer Obsession and a Win Together mindset. Complementing this is The Article How, which focuses on aligning accountability with authority and promoting an investment-based budgeting approach.
In its latest funding round, Article secured a Growth Equity VC investment on 01 January 2022 from BDC Capital. As an analyst, one can see the potential for steady growth, driven by a robust operational strategy and its dedication to revolutionizing the furniture sector.