Knoxville, United States
Arula is a disrupting force in the e-commerce and fashion industries. Touting the slogan "We're raising the bar on the mid size + plus size shopping experience," the company is determined to overthrow traditional concepts of style and fashion. Founded in 2009 and headquartered in the United States, Arula is a part of the @altardstate family, emphasizing a vibrant and exciting intersection of fashion and community for women in sizes 10-24.
At Arula, the mission revolves around erasing industry standards and ensuring a remarkable shopping experience for its target demographic. The company pledges to provide a curated shopping destination, catering specifically to sizes 10-24, while embracing a customer-centric approach. The brand's active presence on social media platforms such as Facebook, Instagram, Pinterest, TikTok, and LinkedIn underscores its commitment to engaging with its audience and creating a vibrant community.
With a distinct focus on size inclusivity and style, Arula presents a compelling investment opportunity for venture capitalists seeking to support disruptive and innovative players in the fashion e-commerce sector. The company's dedication to challenging norms and uplifting its customer base makes it an intriguing prospect for potential investors looking to capitalize on the evolving dynamics of the retail industry.
