Poland
Clotify is a fashion-focused startup offering a free app that enables users to access a virtual second-hand marketplace and engage with the fashion community. Users can sell their clothing items with ease, connect with others to learn about fashion, and follow virtual closets of brands, celebrities, and stylists. The innovative application allows users to organize their wardrobe digitally in the cloud, create collages, and plan outfits using various search parameters. With 3 years on the market and 25,000 users, Clotify has achieved a significant presence. Their latest Angel Round investment in October 2016 was led by ABC Accelerator.
Clotify's future plans involve expanding their user base to 100,000 and introducing new revenue streams such as native ads, a paid ad-free application, user-to-user payments, and clothes sale negotiations. The company aims to leverage the experience gained over the past years by collaborating with Key Opinion Leaders for user acquisition. Overall, Clotify presents an exciting prospect in the E-Commerce, Fashion, Mobile, and Lifestyle industries, underlined by their innovative approach and strategic growth plans.
