FitBark logo — We help pets and their humans to lead safer, healthier lives...

FitBark

We help pets and their humans to lead safer, healthier lives together.

Founded 2013 United States Kansas City, United States 8 employees Seed Total: $130.00K Consumer Electronics

General Information

Company Name FitBark
Founded Year 2013
Location United States Kansas City, United States
Employees 8
Industries Consumer Electronics
Funding Stage Seed
Business Model B2C, D2C, SaaS
Revenue Model Product Sales, Subscription
Social

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About FitBark

FitBark, founded in 2013, is a pioneering player in the Consumer Electronics sector, concentrating on pet technology. With the backing of notable entities like Techstars and T-Mobile, the company is dedicated to enhancing the well-being of pets and their owners through innovative wearable devices. These products offer comprehensive insights into pets' health and behaviors, with capabilities such as tracking activity levels, sleep patterns, calorie consumption, and more.

Based out of Kansas City, MO, within the renowned KC Animal Health Corridor, FitBark maintains a global footprint with team members across the United States, Europe, and Asia. Notably, their technology is utilized by over 100 veterinary schools and research institutions, underscoring their impact and relevance in validating new medical treatments.

The company's last recorded investment was a Seed Round on October 28, 2016, led by Firebrand Ventures. In a market driven by insights and data-driven decisions, FitBark stands out as an attractive prospect for investors looking to tap into the intersection of pet care and advanced technology.

Taxonomy: pet tech, wearable technology, pet health monitoring, GPS tracking, Bluetooth-enabled devices, Wi-Fi technology, cellular technology, veterinary research, activity tracking, calorie tracking, behavior analysis, remote team, animal health, mobile health apps

Services & Products

Live GPS Tracking
Location History Monitoring
Pet Health Monitoring
Activity and Behavior Analysis
Real-time Location Alerts
24/7 Customer Support

Target Customers

Pet Owners Dog Owners Cat Owners

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Undisclosed 1
Firebrand Ventures
01 Oct 2016
Debt Financing $130.00K 3
Techstars, SeedInvest +1
01 Feb 2014

FitBark Alternatives & Competitors

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FitBark vs

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FitBark vs
Waggit
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A health and safety monitor... for the love of dogs.

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FitBark vs

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FAQ About FitBark

We help pets and their humans to lead safer, healthier lives together.
FitBark was founded in 2013.
FitBark is headquartered in Kansas City, United States.
FitBark operates in Consumer Electronics. Its work centres on pet tech, wearable technology, pet health monitoring and GPS tracking. Its customers include Pet Owners, Dog Owners and Cat Owners.
FitBark has a B2C, D2C and SaaS business model. Its revenue comes from Product Sales and Subscription.
FitBark has approximately 8 employees.
FitBark has completed 2 funding rounds, raising a total of $130.00K. The latest funding stage is Seed.
FitBark offers: Live GPS Tracking, Location History Monitoring, Pet Health Monitoring, Activity and Behavior Analysis, Real-time Location Alerts, 24/7 Customer Support.
Top alternatives and competitors to FitBark include Cosmo Technologies, Waggit, Fitbit (now part of Google), Jiobit, Halo Collar. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
FitBark and Cosmo Technologies are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for FitBark, https://bouncewatch.com/company/fitbark, updated 13 March 2026. When citing, please name BounceWatch and link this page.

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