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Fygo logo — Social shopping and rewards for Gen Zs ✨

Fygo

Social shopping and rewards for Gen Zs ✨

Founded 2020 United Kingdom London, United Kingdom 5 employees Seed Total: $3.40M Fintech, Marketing

General Information

Company Name Fygo
Founded Year 2020
Location United Kingdom London, United Kingdom
Employees 5
Industries Fintech, Marketing
Funding Stage Seed
Business Model B2B2C, Platform, Marketplace
Revenue Model Marketplace Fee, Commission, Performance Based
Social

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About Fygo

Fygo, founded in 2020, is a promising player in the Fintech industry, headquartered in the United Kingdom. The company has carved a niche for itself by targeting Gen Z consumers with its unique approach to social shopping and rewards, encapsulated in its slogan, "Social shopping and rewards for Gen Zs ✨".

The app allows users to discover brands with their friends and earn cash rewards by spending with their normal bank cards. Additionally, the innovative feature of piggybacking on friends’ purchases for extra rewards adds a communal aspect to its offering.

Backed by a tier-1 venture capital firm and notable investors and operators from companies such as Revolut, Deliveroo, and Venmo, Fygo has demonstrated significant potential. Its last recorded investment was a £150.00K Pre Seed Round on 19 June 2020, led by investor Charles Wigoder.

Fygo represents an appealing opportunity for investors looking to tap into the Gen Z market through a creative and highly engaging platform.

Business keywords: social commerce, rewards program, cashback, network-driven marketing, venture capital-backed, Gen Z-focused, consumer finance, engaging content, brand discovery, social shopping, startup, network-based incentives

Services & Products

The provided content does not describe specific core services offered by the company.

Target Customers

The provided content does not mention specific target customers or users for the company's products or services.

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Seed £3.00M -
01 Jun 2021
Angel £400.00K -
01 Jun 2020

Fygo Alternatives & Competitors

Fygo vs
Reward
Reward United Kingdom

Customer Engagement & Commerce Media for the largest banks and retailers globally.

Corporate Round
283 employees
Analytics, Big Data

FAQ About Fygo

Social shopping and rewards for Gen Zs ✨
Fygo was founded in 2020.
Fygo is headquartered in London, United Kingdom.
Fygo operates in Fintech and Marketing. Its work centres on social commerce, rewards program, cashback and network-driven marketing. Its customers include The provided content does not mention specific target customers or users for the company's products or services..
Fygo has a B2B2C, Platform and Marketplace business model. Its revenue comes from Marketplace Fee, Commission and Performance Based.
Fygo has approximately 5 employees.
Fygo has completed 2 funding rounds, raising a total of $3.40M. The latest funding stage is Seed.
Fygo offers: The provided content does not describe specific core services offered by the company..
Top alternatives and competitors to Fygo include Reward. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Fygo and Reward are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Fygo, https://bouncewatch.com/company/fygo, updated 23 July 2026. When citing, please name BounceWatch and link this page.

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