Hotmart logo — Aqui você impacta de verdade.

Hotmart

Aqui você impacta de verdade.

Founded 2011 The Netherlands The Netherlands 12532 employees Series C Total: $130.30M

General Information

Company Name Hotmart
Founded Year 2011
Location The Netherlands The Netherlands +6
Founders / Decision Makers
Team member Team member
Employees 12532
Funding Stage Series C
Social

Get notified when Hotmart moves

Funding, new markets, leadership changes, hiring surges — one e-mail, only when something happens.

Free · no account needed

About Hotmart

Hotmart, founded in 2011 by João Pedro Resende and Mateus Bicalho, has rapidly evolved from a local Brazilian startup into a significant player in the global tech industry, with its headquarters in The Netherlands. The company is a pioneering force in the Creator Economy, enabling content creators to convert their passions into profitable digital businesses.

With a workforce of over 1,700 "Troopers" distributed across key markets like Brazil, Spain, Colombia, Mexico, the United States, France, and the Netherlands, Hotmart has successfully facilitated over 200,000 creators in reaching audiences across more than 188 countries.

The company emphasizes innovation and impact, championing diverse talents to share knowledge globally. In its financing journey, Hotmart recently secured a $130.00M Series C investment on March 1, 2021, led by Alkeon Capital and TCV, highlighting strong investor confidence in its growth trajectory and market potential.

Taxonomy: Creator Economy, Digital Products, Content Distribution, Online Courses, Ebooks, Digital Entrepreneurship, Digital Marketplace, Content Monetization, Affiliate Marketing, Global Expansion, Digital Transformation, Knowledge Sharing, Influencer Business Models, Innovative Technology Solutions

Services & Products

digital product creation
sales and marketing tools
currency conversion
payment methods integration
customer support automation

Target Customers

digital product creators online educators businesses with international sales aspirations affiliates and marketers

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Series C •••••• 2
Investor Investor
01 Mar 2021
Series B •••••• - 01 Jan 2020
Series A •••••• 3
Investor Investor Investor
01 Jul 2019
Angel •••••• 1
Investor
01 Sep 2013
Angel •••••• 1 •••• •••• 01 Sep 2011

Hotmart Alternatives & Competitors

View All Alternatives
Hotmart vs
Lastlink
Lastlink Brazil

Sua melhor experiência em automatização completa de pagamentos e gerenciamento de assinaturas.

Pre Seed
50 employees
Internet
Hotmart vs

O maior site de saúde e qualidade de vida do Brasil.

Series A
1132 employees
Health and Wellness, Sports
Hotmart vs
levva
levva Brazil

Acreditamos que para todo problema existe uma solução simples.

244 employees
Design, Information Technology

FAQ About Hotmart

Aqui você impacta de verdade.
Hotmart was founded in 2011.
Hotmart is headquartered in The Netherlands.
Hotmart has approximately 12532 employees.
Hotmart has completed 5 funding rounds, raising a total of $130.30M. The latest funding stage is Series C.
Hotmart offers: digital product creation, sales and marketing tools, currency conversion, payment methods integration, customer support automation.
Top alternatives and competitors to Hotmart include Lastlink, Minha Vida Group, levva, Cadmus Soluções em TI, Consultoria Digital. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Hotmart and Lastlink are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Don't just browse. Track.

Signal Tracker monitors Hotmart and millions of companies for funding rounds, hiring surges, product changes, and 40+ signal types — so you never miss an opportunity.

One analytics cookie (Google Analytics). Cookie Policy