Interstate Analytics, founded in 2015, is transforming the marketing landscape with its slogan: Marketing made smarter – centralized data for actionable insights. The company focuses on empowering marketers by centralizing data from various channels into a single, user-friendly dashboard. Their technology decreases the time spent on data management, allowing clients to concentrate on strategic actions that drive growth.
Notable customers include Betabrand, Outdoor Voices, EVERLANE, and JACK ERWIN. The platform’s advanced attribution models facilitate accurate spending allocation by analyzing every consumer touchpoint, ensuring that marketing budgets are synchronized across multiple devices for better conversion tracking.
In 2016, Interstate Analytics secured a $120.00K Pre Seed Round investment, supported by prominent investors like Y Combinator, Pareto Holdings, and Edward Lando. Operating in the intersection of Analytics, Data Analytics, and Marketing industries, this startup continues to innovate and support smarter marketing strategies.
