New York, United States
mParticle, founded in 2012, positions itself at the forefront of the customer data platform (CDP) market by transforming the management of customer data into an essential driver of business growth and customer satisfaction. With the compelling slogan, "Turn customer data into customer joy," the company delivers a robust, end-to-end platform that integrates data activation, security, and AI predictions.
Global brands such as HBO Max, Marks & Spencer, JetBlue, and SoFi leverage mParticle's capabilities to streamline decision-making by harnessing real-time data orchestration. Headquartered in the United States, the firm operates with a global workforce, strengthening its international reach and market intelligence.
Having raised nearly $300M in funding, with a prominent $150.00M Series E investment led by Permira, Mark Gretton, and Jake Bailey in October 2021, mParticle is strategically positioned for continued growth in the Analytics, Automation, Big Data, Data Analytics, and Enterprise Software sectors.
