Mthmr_SA is catalyzing a new era in the fintech and advertising landscape within the MENA region. Established in 2021 and headquartered in Saudi Arabia, the company leverages card-linked offers through open banking to provide actionable insights into real consumer purchase data. This unique approach allows advertisers to achieve precise targeting while enabling banks to deliver personalized, merchant-funded rewards, thus enhancing customer loyalty.
In a landscape where effective consumer targeting is essential yet elusive, Mthmr_SA effectively addresses these challenges, unveiling a substantial opportunity within the region. The company's latest financial injection was a $1.60M Seed Round on 02 August 2023, with support from investors like Le Augure, Wa’ed Ventures, and Dahran Trading Group. With its innovative platform and committed team, Mthmr_SA is poised to redefine how consumers, banks, and advertisers engage and interact.