Peloton Interactive logo — Find your push. Find your power.

Peloton Interactive

Find your push. Find your power.

Founded 2011 United States New York, United States 2910 employees IPO Total: $4.27B Health Care, Health and Wellness +1

General Information

Company Name Peloton Interactive
Founded Year 2011
Location United States New York, United States
Founders / Decision Makers
Team member
Employees 2910
Industries Health Care, Health and Wellness, Sports
Funding Stage IPO
Business Model D2C, Subscription Box, B2B
Revenue Model Subscription, Product Sales, Pay As You Go
Social

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

New Partnership Oct 08, 2026

Peloton announced a collaboration featuring artist Eve and instructor Hannah Frankson for a new Hip Hop Ride.

Product Launch Oct 01, 2026

Peloton Interactive has launched its new product, the Peloton Tread Flex, which is available starting today.

About Peloton Interactive

Peloton Interactive has established itself as a leader in the connected fitness industry since its founding in 2011. Operating at the intersection of fitness, technology, and media, it is clear that Peloton is more than just an exercise brand. With a presence in multiple countries including the United States, UK, Canada, Germany, and Australia, Peloton boasts a substantial and vibrant community driven by the slogan "Find your push. Find your power."

Peloton's integrated approach combines high-quality equipment, advanced software, and engaging content to deliver an immersive fitness experience, accessible from various devices such as bikes, treadmills, and smart TVs. The brand extends its reach beyond individual consumers through offerings like Peloton Corporate Wellness and Peloton Commercial, broadening its impact on organizations.

Recently receiving a $1.10B Post IPO Convertible investment from key players like Goldman Sachs and JPMorgan on 01 May 2024, Peloton continues to attract significant attention and resources, reinforcing its position as a formidable entity in the health and wellness sector.

Business keywords: Connected Fitness, Fitness Equipment, Fitness Software, Streaming Content, Live and On-Demand Classes, Interactive Fitness, Immersive Fitness Experiences, Peloton Bike, Peloton Tread, Peloton App, Corporate Wellness Solutions, Performance Tracking, Fitness Media, Body-Inclusive Apparel, Retail and Showroom

Services & Products

Fitness Equipment Sales
Subscription-Based Training Programs
Personalized Workout Plans
Online Fitness Classes
Fitness Apparel Sales

Target Customers

Fitness Enthusiasts Home Gym Users Working Professionals Busy Parents Health and Wellness Seekers

Funding Rounds & Investors (12)

View All
Funding Stage Amount Investors Lead Investors Date
Post IPO Convertible $1.10B 2
Goldman Sachs, JPMorgan
01 May 2024
Post-IPO Debt $875.00M -
01 Feb 2021
IPO $1.30B -
01 Sep 2019
Round Undisclosed 1
TCV
01 Feb 2019
Series F $550.00M 9
Felix Capital, Kleiner Perkins +7
01 Aug 2018
Series E $325.00M 8
Kleiner Perkins, True Ventures +6
01 May 2017
Series D $75.00M 3
True Ventures, L Catterton +1
01 Dec 2015
Series C $30.00M 4
Coatue, True Ventures +2
01 Apr 2015
Series B $10.50M 3
True Ventures, Bullish +1
01 Apr 2014
Round $300.00K -
01 Jul 2013

View All 12 Funding Rounds

Peloton Interactive Alternatives & Competitors

View All Alternatives
Peloton Interactive vs
Tonal
Tonal United States

Build lasting strength with a variety of workouts and the guidance of expert coaches. On sale now at...

404 employees
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Peloton Interactive vs
VAHA
VAHA Germany

Your interactive home gym with access to personalised, immersive workout sessions for body, mind, an...

Acquired
38 employees
Health Care, Health and Wellness
Peloton Interactive vs
WithU
WithU United Kingdom

Smarter training. Real results.

Seed
30 employees
Health and Wellness, Sports

FAQ About Peloton Interactive

Find your push. Find your power.
Peloton Interactive was founded in 2011.
Peloton Interactive is headquartered in New York, United States.
Peloton Interactive operates in Health Care, Health and Wellness and Sports. Its work centres on Connected Fitness, Fitness Equipment, Fitness Software and Streaming Content. Its customers include Fitness Enthusiasts, Home Gym Users and Working Professionals.
Peloton Interactive has a D2C, Subscription Box and B2B business model. Its revenue comes from Subscription, Product Sales and Pay As You Go.
Peloton Interactive has approximately 2910 employees.
Peloton Interactive has completed 12 funding rounds, raising a total of $4.27B. The latest funding stage is IPO.
Peloton Interactive offers: Fitness Equipment Sales, Subscription-Based Training Programs, Personalized Workout Plans, Online Fitness Classes, Fitness Apparel Sales.
Top alternatives and competitors to Peloton Interactive include Tonal, VAHA, WithU, iFIT, Actve. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Peloton Interactive and Tonal are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Peloton Interactive, https://bouncewatch.com/company/peloton-interactive, updated 10 June 2026. When citing, please name BounceWatch and link this page.

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