Plend | B Corp is a UK-based fintech startup, founded in 2020, challenging the traditional credit scoring system by emphasizing customer affordability over historical credit data. With a mission of making borrowing accessible and fair, Plend leverages open banking through its proprietary PLEND Score® technology, allowing them to offer affordable, longer-term loans.
The company distinguishes itself by partnering with several reputable investors such as Nationwide Building Society, Active Partners, Fair By Design, Tomahawk.VC, DD Venture Capital, and Haatch Ventures. Plend received its last capital injection via debt financing on November 2, 2022.
Advocating for fair lending practices, Plend is not just targeting individuals with poor credit histories but aims at a comprehensive market segment. It holds B Corp certification and is regulated by the Financial Conduct Authority (FRN 963328). As a disruptive player in the Finance and Fintech industries, Plend is poised to redefine the UK's lending landscape.