Berkeley, United States
Prime Roots, founded in 2017, is a forward-thinking player in the Food and Beverage industry, headquartered in the United States. The company is on a mission to transform the way consumers perceive meat by developing plant-based deli classics, boasting the slogan: "Prime Roots is making plant-based deli classics. Join our team & build a better food system!"
By reimagining protein, Prime Roots addresses sustainable food production, catering to environmentally conscious consumers who seek to reduce their carbon footprints. This inventive approach is encapsulated in their ethos of celebrating meat culture while promoting healthier and planet-friendly alternatives.
The company recently secured a $30.00M Series B investment on 15 May 2023, underscoring its growth potential. This round was led by a diverse group of investors including SOSV, Top Tier Capital Partners, The House Fund, True Ventures, Portfolia, Hyphen Capital, Solasta Ventures, Diamond Edge Ventures, Meach Cove Capital, and Prosus & Naspers, displaying robust confidence in its future prospects.
