Sanity logo — The Content Operating System for the AI era. Structured cont...

Sanity

The Content Operating System for the AI era. Structured content that powers websites, apps, and agentic applications.

Founded 2018 United States San Francisco, United States 295 employees Corporate Round Total: $50.70M Internet, Platforms +1

General Information

Company Name Sanity
Founded Year 2018
Location United States San Francisco, United States +2
Founders / Decision Makers
Team member Team member Team member
Employees 295
Industries Internet, Platforms, SaaS
Funding Stage Corporate Round

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About Sanity

Sanity positions itself as a pivotal player in the emerging landscape of AI-driven content management with its slogan, "The Content Operating System for the AI era." Founded in 2018 and headquartered in the United States, it has rapidly become an essential tool for companies needing intelligent content backend solutions. Targeting industries like Internet, Platforms, and SaaS, Sanity addresses the complexities of scaling AI content operations.

Noteworthy brands, including Puma, Figma, Braze, and Anthropic, leverage Sanity's solutions to efficiently ship content at scale. Its offering includes the All-code Studio, attracting users with a "free to start" approach, making it a compelling choice for developers and enterprises alike.

Sanity’s latest significant financial milestone was a Corporate Round investment on June 28, 2022, led by Shopify. This backing from a major player underscores the confidence in Sanity's capacity to innovate within the content management landscape.

Taxonomy: Content Operating System, Headless CMS, Composable Content, Digital Experience Platforms, Developer Tools, APIs & SDKs, Content Modeling, Real-time Collaboration, Structured Content, Content Operations, AI Content Solutions, Omnichannel Content, Content Workflows, Enterprise Content Management, Cloud-native Development

Services & Products

Content Operations Automation
Content Management Systems
AI-Powered Personalization
Structured Content Platform
Custom Content Applications

Target Customers

E-commerce Brands Content Teams Developers Building Web and Mobile Apps Digital Marketing Agencies Large Enterprises Managing Multiple Brands

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Corporate Round •••••• 1
Investor
28 Jun 2022
Series B •••••• 7
Investor Investor Investor Investor Investor Investor Investor
24 Jun 2021
Series A •••••• 2 •••• •••• 14 Oct 2020
Seed Round •••••• - 03 Sep 2019

Sanity Alternatives & Competitors

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Sanity vs
Simple [A]
Simple [A] United States

The Content Intelligence Service

29 employees
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Sanity vs
Zupyak
Zupyak Sweden

Zupyak is the content marketing AI agent for ambitious marketing teams. Drive content growth without...

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Markup AI
Markup AI United States

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FAQ About Sanity

The Content Operating System for the AI era. Structured content that powers websites, apps, and agentic applications.
Sanity was founded in 2018.
Sanity is headquartered in San Francisco, United States.
Sanity operates in the following industries: Internet, Platforms, SaaS.
Sanity has approximately 295 employees.
Sanity has completed 4 funding rounds, raising a total of $50.70M. The latest funding stage is Corporate Round.
Sanity offers: Content Operations Automation, Content Management Systems, AI-Powered Personalization, Structured Content Platform, Custom Content Applications.
Top alternatives and competitors to Sanity include Simple [A], Zupyak, Markup AI, LiLiCAST, Plate CMS. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Sanity and Simple [A] are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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