SegmentStream logo — The marketing measurement engine for teams and AI Agents.

SegmentStream

The marketing measurement engine for teams and AI Agents.

Founded 2018 United Kingdom London, United Kingdom 11 employees Seed Total: $4.32M Analytics, SaaS +2

General Information

Company Name SegmentStream
Founded Year 2018
Location United Kingdom London, United Kingdom
Employees 11
Industries Analytics, SaaS, Marketing +1
Funding Stage Seed
Business Model SaaS, B2B, Platform
Revenue Model Subscription, Tiered Pricing, Usage Based
Social

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

New Partnership Sep 15, 2026

SegmentStream announced a new integration with Amplitude, enabling advanced marketing measurement on top of Amplitude's product analytics data.

About SegmentStream

SegmentStream, founded in 2018 and headquartered in the United Kingdom, is revolutionizing the marketing analytics domain. Catering to industries including Analytics, SaaS, Marketing, and Machine Learning, they’ve positioned themselves as the go-to "marketing measurement engine for teams and AI Agents."

Their solutions encompass cross-channel attribution, incrementality testing, marginal analytics, and automated budget allocation, designed to eliminate wasted ad spend and promote scalable growth. This resonates well in today's market where optimization and precise data understanding are key to competitive advantage.

In the fiscal landscape, SegmentStream secured a $2.70M Seed investment on 01 February 2022. Noteworthy investors include Fort Ross Ventures, Martin Ventures, OKS Group, Liad Agmon, and Ragnar Sass, showcasing strong external confidence in their potential.

Business keywords: Cross-Channel Attribution, Incrementality Testing, Marginal Analytics, Automated Budget Allocation, Conversion Modelling Platform, Marketing Measurement, Multi-Touch Attribution, Full-Funnel Measurement, GeoLift Testing, Performance Marketing ROI, Predictive Lead Scoring, LTV Scoring, ROAS Analytics, Marketing Intelligence, Forecasting & Scenario Planning

Services & Products

Marketing Measurement Engine
Cross-Channel Attribution
Incrementality Testing
Budget Optimization
AI Integrations for Reporting and Analytics

Target Customers

Marketing Teams Agencies Businesses Utilizing Multiple Ad Platforms Data Analysts in Marketing CRM Managers

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Seed $2.70M 5
Fort Ross Ventures, Martin Ventures +3
01 Feb 2022
Seed $1.00M -
01 Apr 2021
Seed $500.00K 3
Martin Ventures, Ragnar Sass +1
01 Dec 2020
Seed $20.00K -
01 Mar 2019
Seed Undisclosed 2
SAP.iO, Techstars
01 Sep 2018
Seed $100.00K -
01 Jul 2016

SegmentStream Alternatives & Competitors

View All Alternatives
SegmentStream vs
Lifesight
Lifesight United States

Lifesight is the leader in Unified Marketing Measurement and the source of truth for marketing impac...

Seed
175 employees
Advertising, Analytics
SegmentStream vs
Prescient AI
Prescient AI United States

Helping brands scale spend confidently with AI-powered marketing mix models.

Series A
40 employees
Analytics, E-Commerce
SegmentStream vs
Billy Grace
Billy Grace The Netherlands

AI Marketing Measurement, Analytics, and Optimization Platform

60 employees
AI, Analytics

FAQ About SegmentStream

The marketing measurement engine for teams and AI Agents.
SegmentStream was founded in 2018.
SegmentStream is headquartered in London, United Kingdom.
SegmentStream operates in Analytics, SaaS, Marketing and Machine Learning. Its work centres on Cross-Channel Attribution, Incrementality Testing, Marginal Analytics and Automated Budget Allocation. Its customers include Marketing Teams, Agencies and Businesses Utilizing Multiple Ad Platforms.
SegmentStream has a SaaS, B2B and Platform business model. Its revenue comes from Subscription, Tiered Pricing and Usage Based.
SegmentStream has approximately 11 employees.
SegmentStream has completed 6 funding rounds, raising a total of $4.32M. The latest funding stage is Seed.
SegmentStream offers: Marketing Measurement Engine, Cross-Channel Attribution, Incrementality Testing, Budget Optimization, AI Integrations for Reporting and Analytics.
Top alternatives and competitors to SegmentStream include Lifesight, Prescient AI , Billy Grace, Measured, Slingwave. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
SegmentStream and Lifesight are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for SegmentStream, https://bouncewatch.com/company/segmentstream, updated 19 June 2026. When citing, please name BounceWatch and link this page.

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