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Smartness logo — Automation for Independence

Smartness

Automation for Independence

Founded 2020 Italy Italy 142 employees Series A Total: $16.00M IT

General Information

Company Name Smartness
Founded Year 2020
Location Italy Italy
Employees 142
Industries IT
Funding Stage Series A
Social

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About Smartness

Smartpricing is a revenue management software company founded in 2020 and based in Italy. The company's slogan, "Revenue management software that empowers hotels and lodging businesses to grow their revenue," encapsulates its core offering. Recently, on 15 December 2023, Smartpricing secured a significant €13.00M Series A investment from notable investors including Azimut Digitech Fund, Partech, and Gianluca D'Agostino. This investment speaks volumes about the potential seen in the company's innovative approach to revenue management. With this substantial backing, Smartpricing is well-positioned to further develop its software and expand its reach within the IT and hospitality industries.

Business keywords: revenue management, hospitality technology, pricing optimization, hotel software solutions, revenue growth, lodging industry, business analytics, revenue maximization, demand forecasting, yield management, hospitality revenue, revenue optimization, hospitality analytics

Services & Products

dynamic pricing software
revenue management solution
performance reporting tool
integration services

Target Customers

hotels accommodations hospitality businesses property managers revenue managers

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Series A €13.00M 3
Azimut Digitech Fund
Azimut Digitech Fund, Partech +1
15 Dec 2023
Seed Round €2.00M 5
Azimut Digitech Fund Fabrick Doorway Capital
Azimut Digitech Fund, Fabrick +3
13 Jul 2022
Seed Round $1.00M 2
CASSA RURALE DI LEDRO
CASSA RURALE DI LEDRO, Trentino Sviluppo
16 Apr 2021

Latest News

View All
WithLess secures €3M to help businesses save on unused software — Tech
WithLess secures €3M to help businesses save on unused software
Tech Oct 08, 2024
Italian startup Smartpricing snaps €13 million to increase hotel and apartment hosts’ revenue throug... — Eu-startups
Italian startup Smartpricing snaps €13 million to increase hotel and apartment hosts’ revenue through machine learning
Eu-startups Jan 23, 2024

Smartness Alternatives & Competitors

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FAQ About Smartness

Automation for Independence
Smartness was founded in 2020.
Smartness is headquartered in Italy.
Smartness operates in IT. Its work centres on revenue management, hospitality technology, pricing optimization and hotel software solutions. Its customers include hotels, accommodations and hospitality businesses.
Smartness has approximately 142 employees.
Smartness has completed 3 funding rounds, raising a total of $16.00M. The latest funding stage is Series A.
Smartness offers: dynamic pricing software, revenue management solution, performance reporting tool, integration services.
Top alternatives and competitors to Smartness include Subiterum, Smart Software Inc, Weather Trends International, Predify, Cube RM. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Smartness and Subiterum are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Smartness, https://bouncewatch.com/company/smartpricing, updated 11 June 2025. When citing, please name BounceWatch and link this page.

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