TraceDock, founded in 2019 and headquartered in The Netherlands, is rapidly positioning itself as a key player within the Analytics, Information Technology, and Marketing industries. As part of CM.com, the company offers a SaaS tool designed to enable e-commerce companies to recover missing attribution data from platforms like Google Analytics. This service is crucial, as current analytics setups can lead to e-commerce sites missing up to 30% of their attribution data.
TraceDock's core offerings include First-party data collection, Cookieless data collection, and Server-side transaction tracking. These services are noted for their emphasis on privacy-friendly data recovery. With its tool live on over 500 domains and collaborations with more than 60 partners, TraceDock demonstrates a strong market presence.
The company drew attention with its acquisition by CM in July 2021, showcasing a compelling track record that investors should watch closely as the demand for robust data analytics solutions continues to grow.