Watching That logo — Monitor everything; Optimise anything.

Watching That

Monitor everything; Optimise anything.

Founded 2016 United Kingdom London, United Kingdom 14 employees Seed Analytics, Media

General Information

Company Name Watching That
Founded Year 2016
Location United Kingdom London, United Kingdom
Employees 14
Industries Analytics, Media
Funding Stage Seed
Social

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About Watching That

Watching That is a UK-based startup founded in 2016. The company's slogan "Monitor everything; Optimise anything." encapsulates its mission to become the leading monitoring and optimisation platform for the OTT industry. Its focus on analytics has garnered attention, culminating in a recent Seed Round investment on 21 September 2021 from First Party Capital. Watching That's monitoring and optimisation platform distinguishes itself by offering comprehensive, near real-time insights into every view across all devices. This approach grants customers unparalleled control over their audience and business, a valuable proposition in the dynamic OTT landscape. As the OTT industry continues to expand, Watching That's emphasis on granular monitoring and optimisation positions it at the forefront of this burgeoning sector. In the context of venture capital, Watching That presents an intriguing opportunity for investors seeking exposure to the rapidly evolving OTT industry. The startup's capacity to harness data for actionable insights aligns with current market trends, potentially offering investors an avenue for significant returns. Additionally, the recent Seed Round investment by First Party Capital underscores confidence in Watching That's value proposition and growth potential. Overall, Watching That's emphasis on comprehensive monitoring and optimisation presents a compelling case for both venture capitalists and industry stakeholders.

Taxonomy: OTT industry, monitoring platform, optimisation platform, measurement and monitoring, real-time analytics, video content engagement, ad viewability, video monetization, AI-powered monitoring, video ad optimization, global media, entertainment companies, online publishing, header bidding

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round Undisclosed 1
First Party Capital
21 Sep 2021

Watching That Alternatives & Competitors

View All Alternatives
Watching That vs
Parrot Analytics
Parrot Analytics United States

The Leader in Global Entertainment Analytics

Series A
70 employees
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Watching That vs
EINBLIQ.IO
EINBLIQ.IO Germany

Automation that drives reliability and efficiency in video streaming

Seed
5 employees
Analytics, Cloud Infrastructure
Watching That vs

Follow Your Videos, Everywhere.

Series B
60 employees
AI, Analytics

FAQ About Watching That

Monitor everything; Optimise anything.
Watching That was founded in 2016.
Watching That is headquartered in London, United Kingdom.
Watching That operates in Analytics and Media. Its work centres on OTT industry, monitoring platform, optimisation platform and measurement and monitoring.
Watching That has approximately 14 employees.
Watching That has completed 1 funding round. The latest funding stage is Seed.
Top alternatives and competitors to Watching That include Parrot Analytics, EINBLIQ.IO, Videocites, Ezoic, TVision. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Watching That and Parrot Analytics are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Watching That, https://bouncewatch.com/company/watching-that, updated 25 November 2024. When citing, please name BounceWatch and link this page.

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