Parrot Analytics vs Watching That
Parrot Analytics
The Leader in Global Entertainment Analytics
70 employees · est. 2013 · Beverly Hills, United States
Watching That
Monitor everything; Optimise anything
14 employees · est. 2016 · London, United Kingdom
Parrot Analytics is the older company (2013 vs 2016); Parrot Analytics is the larger of the two.
Side-by-Side Comparison
| Metric | Parrot Analytics | Watching That |
|---|---|---|
| Founded | ||
| Founded | 2013 older | 2016 |
| Headquarters | ||
| Headquarters | Beverly Hills, United States | London, United Kingdom |
| Employees | ||
| Employees | 70 larger | 14 |
| Industry | ||
| Industry | AI, Analytics, Big Data | Analytics, Media |
| Funding Stage | ||
| Funding Stage | Series A | Seed |
| Total Funding | ||
| Total Funding | $18.00M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 3 | 1 |
| Taxonomy | ||
| Taxonomy | Audience DemandPredictive AnalyticsReal-Time AnalyticsContent MeasurementContent MonetizationGlobal Data Analysis +7 | OTT IndustryMonitoring PlatformOptimisation PlatformMeasurement And MonitoringReal-time AnalyticsVideo Content Engagement +8 |
| Website | ||
| Website | parrotanalytics.com | watchingthat.com |
About Parrot Analytics
Parrot Analytics, founded in 2013, has established itself as a pioneering force in global entertainment analytics. The company's distinctive slogan, The Leader in Global Entertainment Analytics, underscores its unwavering commitment to innovating within the fields of AI, big data, and machine learni...
About Watching That
Watching That is a UK-based startup founded in 2016. The company's slogan "Monitor everything; Optimise anything." encapsulates its mission to become the leading monitoring and optimisation platform for the OTT industry. Its focus on analytics has garnered attention, culminating in a recent Seed Rou...
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Compiled from the BounceWatch company index. We last looked at Parrot Analytics on 20 Oct 2025, and Watching That on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.