Side-by-Side Comparison
| Metric | Apsalar | Invoca |
|---|---|---|
| Founded | ||
| Founded | 2010 | 2008 older |
| Headquarters | ||
| Headquarters | Not tracked yet | West Hollywood, United States |
| Employees | ||
| Employees | Not tracked yet | 391 |
| Industry | ||
| Industry | Advertising, Analytics, Data Analytics | AI, Advertising, Analytics |
| Funding Stage | ||
| Funding Stage | Series C | Series F+ |
| Total Funding | ||
| Total Funding | $22.80M | $199.80M |
| Funding Rounds | ||
| Funding Rounds | 4 | 8 |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Marketing Analytics, Data Optimization, Marketing Spend Tracking, ROI Measurement, Unified Analytics Platform, Industry-specific Insights, Data-oriented Marketing, Customer Lifetime Value, Revenue Tracking, Investors, Silicon Valley, Digital Commerce, Gaming Industry, Travel Industry | Conversation Intelligence AI, Marketing Automation, Call Analytics, Marketing Analytics, Contact Center, Inbound Call Marketing, Call Tracking, Pay-Per-Call Advertising, Phone Leads, Marketing Campaign Management, Conversions, Attribution |
| Website | ||
| Website | apsalar.com | invoca.com |
About Apsalar
Apsalar is a company that focuses on unifying marketing data to provide actionable insights and maximum return on investment (ROI) across diverse industries. Singular acquired Apsalar and now empowers data-oriented marketers to connect, measure, and optimize siloed marketing data, providing crucial...
About Invoca
Invoca is a prominent player in the AI and analytics sector, bridging the gap between online marketing and offline revenue generation. Founded in 2008 and headquartered in the United States, the company is renowned for helping brands optimize their marketing strategies through its innovative revenue...
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Funding, hiring, leadership and stack changes at Apsalar and Invoca — by email.
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Compiled from the BounceWatch company index. We last looked at Apsalar on 12 Sep 2024, and Invoca on 12 Apr 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.