Behalf
Behalf is an alternative financing provider on a mission to transform the way businesses buy and sell.
37 employees · est. 2011 · New York, United States
Hokodo
Europe’s leading digital trade credit platform, empowering B2B merchants to offer instant, flexible trade accounts.
26 employees · est. 2018 · London, United Kingdom
Behalf is the older company (2011 vs 2018).
3 signals in the last 90 days
Side-by-Side Comparison
| Metric | Behalf | Hokodo |
|---|---|---|
| Founded | ||
| Founded | 2011 older | 2018 |
| Headquarters | ||
| Headquarters | New York, United States | London, United Kingdom |
| Employees | ||
| Employees | 37 | 26 |
| Industry | ||
| Industry | B2B, Finance, Financial Services | B2B, E-Commerce, Financial Services |
| Funding Stage | ||
| Funding Stage | Debt Financing | Acquired |
| Total Funding | ||
| Total Funding | $462.00M | $164.42M |
| Funding Rounds | ||
| Funding Rounds | 9 | 9 |
| Services | ||
| Services | Sports Betting, Live Casino, Virtual Sports, Casino Games, 1xGames | Instant Payment Terms, Trade Accounts Management, Installment Payment Solutions, Pay Now and Pay Later Options, Hosted Checkout Solutions |
| Target Customers | ||
| Target Customers | Sports Enthusiasts, Casino Gamers, Esports Fans, Bingo Players, Online Gamblers | B2B Marketplaces, Food & Beverages Industry, Agriculture Sector, Industrial Supplies, Construction & Building Materials Companies, Freight & Logistics Firms, Corporate Travel Companies, Automotive Industry, Pharmaceuticals |
| Taxonomy | ||
| Taxonomy | Alternative Financing, B2B Payments, Net Terms, Flexible Financing, Cash Flow Improvement, ECommerce Integration, Automated Payments, Invoice Financing, Trade Credit, Payment Solutions, Business Buying Power, Supplier Terms, Credit Terms, Managed Sales, Online Checkout Integration | Digital Trade Credit, B2B Merchants, Buy Now, Pay Later, Instalment Payment Plans, Credit Protection, Fraud Management, Financing Solutions, Order-to-Cash Process, Credit Decisioning, Working Capital Finance, Payment Integration, Collections Management, Financial Technology, Real-time Credit Assessment, B2B E-commerce Solutions |
| Website | ||
| Website | behalf.com | hokodo.co |
About Behalf
Behalf, established in 2011 and headquartered in the United States, positions itself as an innovative force in the B2B payments landscape. With the mission encapsulated in its slogan, "Behalf is an alternative financing provider on a mission to transform the way businesses buy and sell," the company...
About Hokodo
Hokodo, founded in 2018 and headquartered in the United Kingdom, has established itself as Europe’s leading digital trade credit platform. The company empowers B2B merchants by enabling instant, flexible trade credit, tailored for high-value transactions and complex B2B needs. By integrating paymen...
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BounceWatch watches Behalf and Hokodo for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Behalf and Hokodo — by email.
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Compiled from the BounceWatch company index. We last looked at Behalf on 17 Oct 2025, and Hokodo on 8 Sep 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.