Bikky
The best-in-class customer data and analytics platform built exclusively for restaurants.
37 employees · est. 2017 · New York, United States
Rokt mParticle
Turn customer data into customer joy.
114 employees · est. 2012 · New York, United States
Rokt mParticle is the older company (2017 vs 2012); Rokt mParticle is the larger of the two.
Side-by-Side Comparison
| Metric | Bikky | Rokt mParticle |
|---|---|---|
| Founded | ||
| Founded | 2017 | 2012 older |
| Headquarters | ||
| Headquarters | New York, United States | New York, United States |
| Employees | ||
| Employees | 37 | 114 larger |
| Industry | ||
| Industry | SaaS | Analytics, Automation, Big Data |
| Funding Stage | ||
| Funding Stage | Series A | Series E |
| Total Funding | ||
| Total Funding | $14.15M | $272.03M |
| Funding Rounds | ||
| Funding Rounds | 4 | 10 |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Customer Data Platform, Restaurant Analytics, Point-of-Sale Integration, Data-driven Decision Making, Multi-unit Restaurant Brands, Loyalty Program Integration, Menu Performance Analysis, Lifetime Value Analysis, Data Empowerment, Funding, New York City Based, Restaurant Industry Transformation, Economic Impact, Data-driven Insights | Customer Data Platform, Data Activation, AI Predictions, Customer Data Management, Mobile Data Management, Customer Segmentation, Multiscreen Identity Resolution, Third-Party Data Enrichment, Real-Time Data Streaming, Customer Data Infrastructure, Developer APIs, Data Orchestration, Data-Driven Decision Making, Global Brand Support |
| Website | ||
| Website | bikky.com | mparticle.com |
About Bikky
Bikky is a best-in-class customer data and analytics platform built exclusively for restaurants. The company, founded in 2017, is the first Customer Data Platform (CDP) tailored for large, multi-unit restaurant brands. By integrating with point-of-sale systems, online ordering providers, payment pro...
About Rokt mParticle
mParticle, founded in 2012, positions itself at the forefront of the customer data platform (CDP) market by transforming the management of customer data into an essential driver of business growth and customer satisfaction. With the compelling slogan, "Turn customer data into customer joy," the comp...
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Funding, hiring, leadership and stack changes at Bikky and Rokt mParticle — by email.
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Compiled from the BounceWatch company index. We last looked at Bikky on 11 Sep 2024, and Rokt mParticle on 11 Mar 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.