-logo.jpg "Fitbit (now part of Google)"){kind=logo}
Fitbit (now part of Google)
Listen to your body, feel your power. Fitbit is now part of the Google family.
1284 employees · est. 2007 · San Francisco, United States
MyFitnessPal
Unlock your healthy and find your happy with MyFitnessPal.
243 employees · est. 2005 · Austin, United States
MyFitnessPal is the older company (2007 vs 2005); Fitbit (now part of Google) is the larger of the two.
Side-by-Side Comparison
| Metric | Fitbit (now part of Google) | MyFitnessPal |
|---|---|---|
| Founded | ||
| Founded | 2007 | 2005 older |
| Headquarters | ||
| Headquarters | San Francisco, United States | Austin, United States |
| Employees | ||
| Employees | 1284 larger | 243 |
| Industry | ||
| Industry | Consumer Electronics, Hardware, Health Care | Health Care, Health and Wellness, Nutrition |
| Funding Stage | ||
| Funding Stage | Acquired | Acquired |
| Total Funding | ||
| Total Funding | $2.17B | $838.00M |
| Funding Rounds | ||
| Funding Rounds | 6 | 4 |
| Services | ||
| Services | regional market adaptation, language localization, cross-border shipping solutions | Nutrition and Calorie Tracking, Exercise and Fitness Tracking, Custom Meal Planning, Dietary Progress Monitoring, Barcode and Voice Logging Tools |
| Target Customers | ||
| Target Customers | international online shoppers, businesses with global customer base, e-commerce platforms seeking localization support | Individual Health Enthusiasts, People Seeking Weight Management, Fitness and Bodybuilding Individuals, Health-Conscious Consumers, Users Interested in Intermittent Fasting |
| Taxonomy | ||
| Taxonomy | Wearable Technology, Health Tracking, Fitness Technology, Wireless Sensors, Activity Monitoring, Sleep Tracking, Calorie Counting, Digital Health Platform, Personal Health Goals, Social Health Networking, Lifestyle Enhancement, Wellness Technology, Nutrition Logging, Consumer Electronics | Nutrition Tracking, Food Tracking, Health Technology, Mobile Application, Diet Management, Exercise Tracking, Wellness, Gamification, User Community, Fitness Tracking, Health Goals, Barcode Scanning, Digital Health, San Francisco-based Startup, Health App |
| Website | ||
| Website | fitbit.com | myfitnesspal.com |
About Fitbit (now part of Google)
Fitbit, founded in 2007 in the United States, has established itself as a leader in the Consumer Electronics sector, with significant influence in Health Care, Health and Wellness, Hardware, and Sports. The company, known for its slogan, "Listen to your body, feel your power," has transitioned into...
About MyFitnessPal
MyFitnessPal is a premiere player in the health and wellness industry, recognized as the #1 global nutrition and food tracking app. Since its founding in 2005, the company has been at the forefront of enabling millions of people worldwide to achieve their health goals, with its mission encapsulated...
We will tell you when either one moves
BounceWatch watches Fitbit (now part of Google) and MyFitnessPal for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Fitbit (now part of Go... and MyFitnessPal — by email.
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Compiled from the BounceWatch company index. We last looked at Fitbit (now part of Google) on 28 May 2026, and MyFitnessPal on 12 Jun 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.