Haier vs Midea Group
Haier
A Leading Global Provider of Better Life and Digital Transformation Solutions
18911 employees · est. 1984 · Qingdao, China
Midea Group
With the vision of "Bringing Great Innovations to Life"... Our philosophy is to create a better life through technology
17256 employees · est. 1968 · Foshan, China
Midea Group is the older company (1984 vs 1968).
Side-by-Side Comparison
| Metric | Haier | Midea Group |
|---|---|---|
| Founded | ||
| Founded | 1984 | 1968 older |
| Headquarters | ||
| Headquarters | Qingdao, China | Foshan, China |
| Employees | ||
| Employees | 18911 | 17256 |
| Industry | ||
| Industry | Consumer Electronics, Energy, Lifestyle | Consumer Electronics, Manufacturing |
| Funding Stage | ||
| Funding Stage | Post-IPO Equity | Grant |
| Total Funding | ||
| Total Funding | $1.31B | $71.43K |
| Funding Rounds | ||
| Funding Rounds | 2 | 1 |
| Services | ||
| Services | Product Sales and Distribution, After-Sales Support, Customer Service and Troubleshooting, Product Demonstrations and Education, Service Appointments and Repairs | Not tracked yet |
| Target Customers | ||
| Target Customers | Households, Commercial Clients, Tech-savvy Consumers, Health-Conscious Individuals, Youth and Sports Enthusiasts | Not tracked yet |
| Taxonomy | ||
| Taxonomy | IoT EcosystemSmart HomeDigital TransformationGlobal Appliance BrandR&D InnovationHome Appliances +9 | Smart HomeElectro-MechanicalHVAC & Building TechnologiesRobotics & AutomationDigital InnovationIndustrial Technology +9 |
| Website | ||
| Website | haier.com | midea-group.com |
About Haier
Haier, established in 1984 and headquartered in China, is a prominent player in the Consumer Electronics, Energy, and Lifestyle industries. With a slogan of "A Leading Global Provider of Better Life and Digital Transformation Solutions," the company stands out as the only IoT ecosystem brand to appe...
About Midea Group
Midea Group, with the slogan "All businesses of Midea Group are striving for one credo: #HumanizingTechnology," is a leading player in the consumer electronics and manufacturing industries. Founded in 1968 and headquartered in China, the company has established itself as a global powerhouse with a s...
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Compiled from the BounceWatch company index. We last looked at Haier on 11 Mar 2026, and Midea Group on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
