Hootsuite vs Paid Exposure
Paid Exposure
A platform for influencers to manage their business w/ a marketplace to connect with sponsors seeking valuable exposure
1 employees · est. 2017 · Toms River, United States
Hootsuite is the older company (2008 vs 2017); Hootsuite is the larger of the two.
Side-by-Side Comparison
| Metric | Hootsuite | Paid Exposure |
|---|---|---|
| Founded | ||
| Founded | 2008 older | 2017 |
| Headquarters | ||
| Headquarters | Canada | Toms River, United States |
| Employees | ||
| Employees | 1657 larger | 1 |
| Industry | ||
| Industry | Marketing, AdTech | Advertising, Creator Economy, Marketplaces |
| Funding Stage | ||
| Funding Stage | Series D | Pre-Seed |
| Total Funding | ||
| Total Funding | $299.90M | $30.00K |
| Funding Rounds | ||
| Funding Rounds | 6 | 1 |
| Services | ||
| Services | Social Media Management Platform, Content Planning and Publishing, Customer Care and Engagement, AI-driven Insights and Analytics, Trend Tracking and Reporting, Employee Advocacy Programs | Domain Name Ownership, Online Advertising, Marketing Strategies |
| Target Customers | ||
| Target Customers | Enterprises, Small and Medium-sized Businesses, Marketing Agencies, Technology Companies, Nonprofits | Small Businesses, Digital Marketers, Social Media Influencers, Advertising Agencies |
| Taxonomy | ||
| Taxonomy | Social Media ManagementSocial CommerceCustomer EngagementSocial Media AnalyticsSocial SellingContent Scheduling +7 | Influencer MarketingMarketplace PlatformSponsorshipSocial Media InfluencersSaaS ToolsBusiness Management +8 |
| Website | ||
| Website | hootsuite.com | paidexposure.com |
About Hootsuite
Hootsuite, founded in 2008, is a Canadian-based company operating in the Marketing and AdTech industries, with headquarters in Canada. The company aims to elevate brand performance on social media, capturing its mission succinctly with the slogan: "Too many brands suck at social. Yours doesn’t have...
About Paid Exposure
Paid Exposure is an innovative startup that offers a platform for influencers to efficiently manage their business, while also connecting them with sponsors seeking valuable exposure. The company focuses on creating a transparent marketplace where businesses can gain online and offline exposure by b...
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Compiled from the BounceWatch company index. We last looked at Hootsuite on 12 Jul 2026, and Paid Exposure on 11 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
