ShopBack
APAC's leading shopping, rewards, & payments platform: Shop, earn, pay & save with ShopBack at 20,000 stores.
950 employees · est. 2014 · Garhshankar, Singapore
Klarna is the older company (2005 vs 2014); Klarna is the larger of the two.
Side-by-Side Comparison
| Metric | Klarna | ShopBack |
|---|---|---|
| Founded | ||
| Founded | 2005 older | 2014 |
| Headquarters | ||
| Headquarters | Stockholm, Sweden | Garhshankar, Singapore |
| Employees | ||
| Employees | 4637 larger | 950 |
| Industry | ||
| Industry | E-Commerce, Fintech, Payments | E-Commerce, CRM and Sales |
| Funding Stage | ||
| Funding Stage | IPO | Series F |
| Total Funding | ||
| Total Funding | $5.62B | $355.00M |
| Funding Rounds | ||
| Funding Rounds | 31 | 9 |
| Services | ||
| Services | Payment Processing, Buy Now Pay Later (BNPL), International Expansion Services | Cashback Tracking, Shopper Loyalty Programs, E-commerce Partnership Solutions, Mobile App Services, Browser Extension for Cashback |
| Target Customers | ||
| Target Customers | Businesses, Retailers, Online Shoppers, Investors | Online Shoppers, Travel Enthusiasts, Retail Customers, Mobile App Users, Digital Platform Consumers |
| Taxonomy | ||
| Taxonomy | AI-powered Payments, Commerce Network, Flexible Payment Solutions, Buy Now, Pay Later, Installment Financing, Merchant Growth, Customer Loyalty, Social Shopping, Personal Finances, Direct Payments, Interest-free Financing, Cashback Rewards, E-commerce Payment Solutions, Retail Partnerships | Cashback, Tech, Online Marketing, Discovery Shopping, Affiliate Marketing, FinTech, Payment Solutions, Rewards, Mobile App, IOS, Android, Smart Solutions, Shopping Platform, Cost-effective Marketing |
| Website | ||
| Website | klarna.com | shopback.sg |
About Klarna
Klarna, founded in 2005 in Sweden, is a leading player in the E-Commerce and Fintech industries, with a strong focus on Payments. Operating under the slogan "The smart way to shop and pay," Klarna is an AI-powered global payments and commerce network that enhances flexibility and personalization in...
About ShopBack
ShopBack, founded in 2014, has emerged as APAC's leading shopping, rewards, and payments platform, significantly influencing the e-commerce landscape across the Asia-Pacific region. With a compelling slogan, "Shop, earn, pay & save with ShopBack at 20,000 stores," the company outlines its value prop...
We will tell you when either one moves
BounceWatch watches Klarna and ShopBack for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Klarna and ShopBack — by email.
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Compiled from the BounceWatch company index. We last looked at Klarna on 29 Jun 2026, and ShopBack on 31 Mar 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.