Leadfeeder
Turn your website into a lead generation engine
150 employees · est. 2012 · Karlsruhe, Germany
Leadfeeder is the older company (2012 vs 2015); Leadfeeder is the larger of the two.
Side-by-Side Comparison
| Metric | Leadfeeder | Snitcher |
|---|---|---|
| Founded | ||
| Founded | 2012 older | 2015 |
| Headquarters | ||
| Headquarters | Karlsruhe, Germany | Hilversum, The Netherlands |
| Employees | ||
| Employees | 150 larger | 19 |
| Industry | ||
| Industry | Marketing | Advertising, Analytics, B2B |
| Funding Stage | ||
| Funding Stage | Acquired | Not tracked yet |
| Total Funding | ||
| Total Funding | $4.38M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 4 | Not tracked yet |
| Services | ||
| Services | Web Visitor Identification, Lead Prioritization, Campaign Management and Optimization, CRM Data Sync and Enrichment, Audience Segmentation | Identifying companies visiting your website, Tracking visitor behavior and intent, Automating marketing and sales workflows, Providing detailed insights on website traffic, Enhancing marketing and sales ROI |
| Target Customers | ||
| Target Customers | Marketing Teams, Sales Teams, B2B Agencies, Businesses seeking high-quality leads, Companies using CRM systems | Sales Teams, Marketing Teams, Revenue Operations Teams, Agencies, B2B Companies |
| Taxonomy | ||
| Taxonomy | Lead Generation, B2B Marketing, Website Analytics, Sales Automation, Marketing Automation, Visitor Tracking, CRM Integration, IP-to-Company Matching, Demand Identification, Campaign Attribution, Audience Targeting, Pipeline Conversion, Sales Leads | B2B Lead Generation, Website Visitor Identification, High-intent Traffic Conversion, Account Identification, Real-time Data Enrichment, Marketing Automation, Sales Enablement, Visitor Analysis, Pipeline Creation, Data-driven Decision Making, Retargeting Enhancement, Traffic Quality Improvement, Bootstrapped Startup, GTM Systems Integration, Business Intelligence |
| Website | ||
| Website | leadfeeder.com | snitcher.com |
About Leadfeeder
Leadfeeder is a marketing technology company founded in 2012, headquartered in Germany. The company aims to transform B2B websites into powerful lead generation engines, enabling marketers to drive qualified traffic and convert website engagements into substantial pipelines and revenue. At the core...
About Snitcher
Snitcher, founded in 2015 and headquartered in The Netherlands, specializes in turning anonymous website visitors into actionable insights for B2B teams. With their slogan, "Uncover your hidden website visitors," Snitcher aims to transform unseen web traffic into a business opportunity by identifyin...
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BounceWatch watches Leadfeeder and Snitcher for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Leadfeeder and Snitcher — by email.
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Compiled from the BounceWatch company index. We last looked at Leadfeeder on 31 Aug 2026, and Snitcher on 6 Jul 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.