Metric vs Norma
Metric
🌐 Making Accounting Simple for Small Businesses
55 employees · est. 2021 · Dubai, United Arab Emirates
Norma
Freelancer and Micro-business banking and financial solutions
10 employees · est. 2020 · Istanbul, Turkey
Norma is the older company (2021 vs 2020); Metric is the larger of the two.
Side-by-Side Comparison
| Metric | Metric | Norma |
|---|---|---|
| Founded | ||
| Founded | 2021 | 2020 older |
| Headquarters | ||
| Headquarters | Dubai, United Arab Emirates | Istanbul, Turkey |
| Employees | ||
| Employees | 55 larger | 10 |
| Industry | ||
| Industry | Fintech | Financial Services, Fintech, Banking |
| Funding Stage | ||
| Funding Stage | Seed | Acquired |
| Total Funding | ||
| Total Funding | $918.00K | $2.93M |
| Funding Rounds | ||
| Funding Rounds | 3 | 3 |
| Services | ||
| Services | Not tracked yet | Business Account Opening, Free Payment Transfers, Pre-accounting Integration, E-Invoicing and E-SMM, Financial Consulting, Business Credit Facilitation, Mobile POS Solutions, Insurance Services |
| Target Customers | ||
| Target Customers | Not tracked yet | Small Business Owners, Freelancers, Entrepreneurs, Influencers |
| Taxonomy | ||
| Taxonomy | Financial IntelligenceAI-Powered AppSmall Business AccountingInvoicingExpense TrackingCash Flow Management +8 | Freelancer BankingMicro-business FinancePre-accounting SolutionsFinancial ConsultancyVisa Payment SolutionsCash Flow Management +9 |
| Website | ||
| Website | metricapp.co | norma.co |
About Metric
Metric is a fintech startup founded in 2021 and headquartered in the United Arab Emirates. The company's slogan, "🌐 Making Accounting Simple for Small Businesses," encapsulates its mission of providing founder-friendly AI-powered financial intelligence for small businesses. Metric's product offers...
About Norma
Norma, founded in 2020, is rapidly establishing itself as a major player in the Financial Services, Fintech, and Banking industries. Headquartered in Turkey, Norma caters to freelancers and micro-businesses by offering an all-in-one platform that streamlines finance and pre-accounting operations. T...
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Compiled from the BounceWatch company index. We last looked at Metric on 11 Sep 2024, and Norma on 11 Jun 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
