MeUndies vs MORI
MeUndies
Making the world a comfier place for everybooty, one cheek at a time!
90 employees · est. 2011 · Culver City, United States
MORI
Empowering families to sleep better ☁️ Share your #MORImoments #babyMORI
167 employees · est. 2014 · London, United Kingdom
MeUndies is the older company (2011 vs 2014).
Side-by-Side Comparison
| Metric | MeUndies | MORI |
|---|---|---|
| Founded | ||
| Founded | 2011 older | 2014 |
| Headquarters | ||
| Headquarters | Culver City, United States | London, United Kingdom |
| Employees | ||
| Employees | 90 | 167 |
| Industry | ||
| Industry | Not tracked yet | E-Commerce, Fashion |
| Funding Stage | ||
| Funding Stage | Post IPO | Series B |
| Total Funding | ||
| Total Funding | $43.40M | $24.18M |
| Funding Rounds | ||
| Funding Rounds | 5 | 4 |
| Services | ||
| Services | Apparel Sales, Membership Program, Online Shopping | Retail of Baby and Kids' Clothing, Sale of Educational and Sensory Toys, Nursery and Home Accessories, Gift Bundles and Offers, Subscription Services for Sleepwear |
| Target Customers | ||
| Target Customers | Men, Women, Youth, Fashion-conscious Consumers, Comfort-seeking Shoppers | Parents of Babies and Young Children, Expectant Parents, Gift Shoppers for Babies and Kids, Environmentally Conscious Consumers |
| Taxonomy | ||
| Taxonomy | Underwear Subscription ModelDirect-to-consumerBody PositivityInclusive SizingLoungewearOnline Retail +9 | BabywearSustainable FashionDirect-to-consumerOrganic ClothingInnovative FabricsToddler Clothing +8 |
| Website | ||
| Website | meundies.com | babymori.com |
About MeUndies
MeUndies, founded in 2011 by Jonathan Shokrian, revolutionized the $110B underwear industry with its pioneering online subscription model. The company's slogan, "Making the world a comfier place for everybooty, one cheek at a time!", perfectly encapsulates its mission to deliver a fun, seamless shop...
About MORI
MORI is a startup founded in 2014, headquartered in the United Kingdom, operating at the intersection of E-Commerce and Fashion. This company is dedicated to improving family life by enhancing sleep quality, as highlighted in their slogan: "Empowering families to sleep better ☁️". They engage their...
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Compiled from the BounceWatch company index. We last looked at MeUndies on 2 Apr 2026, and MORI on 21 May 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
