MyTraffic
Make Smarter Location Decisions. MyTraffic provides precise, real-time information on any physical location in Europe.
118 employees · est. 2016 · Paris, France
Propulso
We transform location data into actionable business insights.
19 employees · est. 2017 · Magog, Canada
MyTraffic is the older company (2016 vs 2017); MyTraffic is the larger of the two.
Side-by-Side Comparison
| Metric | MyTraffic | Propulso |
|---|---|---|
| Founded | ||
| Founded | 2016 older | 2017 |
| Headquarters | ||
| Headquarters | Paris, France | Magog, Canada |
| Employees | ||
| Employees | 118 larger | 19 |
| Industry | ||
| Industry | Analytics, Big Data, Real Estate | Not tracked yet |
| Funding Stage | ||
| Funding Stage | Series B | Seed |
| Total Funding | ||
| Total Funding | $43.00M | $2.60M |
| Funding Rounds | ||
| Funding Rounds | 3 | 1 |
| Services | ||
| Services | Gini AI Assistant for Geospatial Analytics, DataLibrary for High-Value Alternative Data, AudienceLabs for Reconciliation of Digital and Physical Presence, SmartMonitor for Retail Footfall Analysis, EVConnect for Charging Point Data Insights | GeoMarketing, GeoIndicators, Custom Market Studies, Advertising Campaigns |
| Target Customers | ||
| Target Customers | Retail Chains, Restaurant Franchises, Commercial Real Estate Developers, Brokers and Agents, Public Sector Regulators, Advertising Agencies, Charging Point Operators | Agencies, Businesses, Cities and Institutions, Parks & Recreation, Retailers, Consultants, E-commerce |
| Taxonomy | ||
| Taxonomy | Geospatial Analytics, Location Strategy, Real-Time Data, Footfall Analysis, Vehicle Flow Analysis, Visitor Profiling, GDPR Compliance, Retail Expansion, Real Estate Optimization, Marketing Optimization, Competitor Benchmarking, Pedestrian Traffic Data, Vehicle Traffic Data, Socio-Demographic Profiling, AI In Geospatial Analytics | Location Intelligence, GeoIndicators, GeoMarketing, Mobility Data, Privacy-first Practices, Market Analysis, Visitor Flow Analytics, Hyper-targeted Campaigns, Audience Segmentation, Data-driven Decision Making, Foot Traffic Analytics, Geofencing, Location-based Insights, Real-world Movement Patterns |
| Website | ||
| Website | mytraffic.io | propulso.io |
About MyTraffic
MyTraffic is a leading European startup providing real-time, data-driven insights to empower businesses with precise geospatial analytics. Founded in 2016 and headquartered in France, it caters to industries such as Analytics, Big Data, Real Estate, and Retail. The company’s platform offers detaile...
About Propulso
Propulso, founded in 2017 and headquartered in Canada, is a pioneering location intelligence platform. It turns anonymized, consent-based mobility data into actionable insights, allowing organizations to navigate human movement with strategic precision. The company’s slogan, "We transform location d...
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Funding, hiring, leadership and stack changes at MyTraffic and Propulso — by email.
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Compiled from the BounceWatch company index. We last looked at MyTraffic on 7 Apr 2026, and Propulso on 13 Nov 2025. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.