Tails.com | B Corp
No average dog food, because no dog is average. 100% tailored nutrition for your dog. Certified B Corp.
297 employees · est. 2014 · London, United Kingdom
Tails.com | B Corp is the older company (2016 vs 2014); Tails.com | B Corp is the larger of the two.
Side-by-Side Comparison
| Metric | PetPlate | Tails.com | B Corp |
|---|---|---|
| Founded | ||
| Founded | 2016 | 2014 older |
| Headquarters | ||
| Headquarters | New York, United States | London, United Kingdom |
| Employees | ||
| Employees | 27 | 297 larger |
| Industry | ||
| Industry | Logistics and Delivery | Design, E-Commerce, Food and Beverage |
| Funding Stage | ||
| Funding Stage | Series B | Non Equity Assistance |
| Total Funding | ||
| Total Funding | $32.00M | $5.00M |
| Funding Rounds | ||
| Funding Rounds | 6 | 3 |
| Services | ||
| Services | Not tracked yet | Tailored dog food meal plans, Monthly dog food subscription service, Wet and dry dog food, Dental chews and treats, Senior and specialized dog nutrition |
| Target Customers | ||
| Target Customers | Not tracked yet | Dog owners, Pet parents seeking personalized nutrition, Owners of dogs with special dietary needs, Pet owners looking for subscription services, Dog owners in the UK and Europe |
| Taxonomy | ||
| Taxonomy | Pet Food, DTC, Fresh Food, Subscription Service, Direct-to-Consumer, Healthy Dog Food, Fresh Cooked, Human Grade Ingredients, Veterinary Nutritionist, Personalized Meals, Pet Nutrition, Convenience, Pet Care, Dog Lovers | Pet Food Subscription, Tailored Nutrition, B Corp Certified, Online Retailer, Pet Nutrition, Personalized Pet Food, Ecommerce, Kibble Blend, Social Responsibility, Environmental Standards, High Growth Company, Dog Health, Bespoke Pet Products |
| Website | ||
| Website | petplate.com | tails.com |
About PetPlate
PetPlate is a company founded in 2015 by Renaldo Webb, with a mission to provide healthy dog food. The brand is renowned for its innovation in the fresh-cooked pet food category within the $35 billion pet food industry. With a Series B investment of $19.00M from investors including Fernbrook Capital...
About Tails.com | B Corp
Tails.com, a B Corp certified company based in the United Kingdom, is revolutionizing the pet food industry with its innovative subscription model that delivers 100% tailored nutrition to each dog. Founded in 2014, this company captures a unique space in the intersection of Design, E-Commerce, Food...
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Compiled from the BounceWatch company index. We last looked at PetPlate on 11 Sep 2024, and Tails.com | B Corp on 5 May 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.