Plenty® vs Upward Farms
Plenty®
Indoor vertical farmers on a mission to bring the freshest, cleanest, most craveable produce to people everywhere
229 employees · est. 2013 · South San Francisco, United...
Upward Farms
Indoor aquaponic farm growing leafy greens & fish with the highest ecological standards
9 employees · est. 2013 · Brooklyn, United States
Plenty® is the larger of the two.
Side-by-Side Comparison
| Metric | Plenty® | Upward Farms |
|---|---|---|
| Founded | ||
| Founded | 2013 | 2013 |
| Headquarters | ||
| Headquarters | South San Francisco, United States | Brooklyn, United States |
| Employees | ||
| Employees | 229 larger | 9 |
| Industry | ||
| Industry | Agriculture, Food and Beverage, Sustainability | Agriculture, AgriTech |
| Funding Stage | ||
| Funding Stage | Not tracked yet | Series B |
| Total Funding | ||
| Total Funding | $941.00M | $141.67M |
| Funding Rounds | ||
| Funding Rounds | 7 | 5 |
| Services | ||
| Services | Indoor Vertical Farming, R&D for Agricultural Innovation, Year-round High-Quality Produce, Customizable Farming Environments | Not tracked yet |
| Target Customers | ||
| Target Customers | Local Consumers, Grocery Chains, Restaurants, Food Distributors | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Indoor Vertical FarmingSustainable AgriculturePesticide-Free ProduceNon-GMO ProductsLocal Food ProductionEnvironmental Impact Reduction +9 | Indoor FarmingAquaponicsSustainable AgricultureOrganic FarmingVertical FarmingEcological Standards +9 |
| Website | ||
| Website | plenty.ag | eatupwardfarms.com |
About Plenty®
Plenty®, founded in 2013, represents a pioneering force in the Agriculture and AgriTech sectors, using innovation to usher in a new era of indoor vertical farming. Headquartered in the United States, Plenty aims to make fresh, pesticide-free and non-GMO leafy greens accessible year-round, thereby mi...
About Upward Farms
Upward Farms, an indoor aquaponic farm, aims to grow organic leafy greens and sustainable fish with the highest ecological standards. Established in 2013, the company operates within the Agriculture and AgriTech industries with its headquarters based in the United States. Its recent achievement incl...
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Compiled from the BounceWatch company index. We last looked at Plenty® on 5 May 2026, and Upward Farms on 3 Mar 2025. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
