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UserGuiding vs Userpilot

UserGuiding logo

UserGuiding

The smartest choice for product teams looking to drive revenue & adoption growth with superior self-service experiences

24 employees · est. 2017 · Istanbul, Turkey

VS
Userpilot logo

Userpilot

Drive user activation, retention, and monetization by turning product data into action

80 employees · est. 2019 · Austin, United States

UserGuiding is the older company (2017 vs 2019); Userpilot is the larger of the two.

Side-by-Side Comparison

UserGuiding Userpilot
Founded
2017 older 2019
Headquarters
Istanbul, Turkey Austin, United States
Employees
24 80 larger
Industry
Marketing Design, Enterprise Software, SaaS
Funding Stage
Seed Seed
Total Funding
$2.20M $5.85M
Funding Rounds
2 4
Services
User Onboarding Software, Product Tours, Announcement Modals, Tooltips and Hotspots, In-App Surveys, AI Assistant, Custom Alerts, Analytics AI Product Agent, Agent Analytics, Userpilot MCP Server, In-app Feedback, Session Recording
Target Customers
Product Teams, SaaS Companies, Tech Companies, UX Designers, Customer Support Teams, Product Managers Product Management Teams, Customer Success Teams, Marketing Teams, UX & Design Teams, Engineering Teams
Taxonomy
Self-service SolutionsUser OnboardingProduct AdoptionInteractive GuidesNo-code PlatformIn-app Guides +7 User ActivationUser RetentionProduct Data AnalyticsIn-app EngagementFeature AdoptionSession Replay +8
Website
userguiding.com userpilot.com
UserGuiding logo

About UserGuiding

UserGuiding, founded in 2017, is a promising startup based in Turkey that operates within the Marketing industry. The company offers an innovative platform designed to empower product teams to enhance user activation and drive revenue growth. By utilizing its all-in-one, no-code platform, UserGuidin...

Userpilot logo

About Userpilot

Userpilot is a dynamic player in the Design, Enterprise Software, and SaaS sectors. Founded in 2019, this United States-based company offers a solution that empowers product, growth, marketing, and customer teams by transforming product data into actionable insights. With the slogan, "Drive user ac...

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Frequently Asked Questions

UserGuiding was founded in 2017, based in Istanbul, Turkey, with 24 employees. UserGuiding, founded in 2017, is a promising startup based in Turkey that operates within the Marketing industry. The company offers an innovative platform designed to empower product teams to enhance. Userpilot was founded in 2019, based in Austin, United States, with 80 employees. Userpilot is a dynamic player in the Design, Enterprise Software, and SaaS sectors. Founded in 2019, this United States-based company offers a solution that empowers product, growth, marketing, and cu.
UserGuiding has raised $2.20M and Userpilot $5.85M. Latest stage: UserGuiding Seed, Userpilot Seed.
Both list feature adoption among their focus areas.

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Compiled from the BounceWatch company index. We last looked at UserGuiding on 7 Sep 2026, and Userpilot on 12 May 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.

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