Act-On Software logo — Marketing automation software for the full customer lifecycl...

Act-On Software

Marketing automation software for the full customer lifecycle. Act-On your dreams!

Founded 2008 United States Portland, United States 237 employees Venture round Total: $93.50M Automation, Enterprise Software +2

General Information

Company Name Act-On Software
Founded Year 2008
Location United States Portland, United States
Founders / Decision Makers
Team member Team member
Employees 237
Industries Automation, Enterprise Software, SaaS +1
Funding Stage Venture round
Social

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About Act-On Software

Act-On Software: Act-On Software, founded in 2008, is an enterprise software and SaaS company based in the United States. The company offers marketing automation software tailored for the full customer lifecycle. With a recent investment of $20.00M from a consortium of investors including Norwest Venture Partners, US Venture Partners, Voyager Capital, Technology Crossover Ventures, Beedie Capital, and Raghu Raghavan in a Venture Round at 18 March 2021, Act-On Software is positioned for growth. Act-On's marketing automation solutions empower marketers to engage targets at every stage of the customer lifecycle. Offering features such as lead scoring, CRM integration, dynamic forms, SMS marketing, account-based marketing, and more, the platform focuses on making customer data actionable to drive smart, effective marketing programs and higher customer lifetime value with the fastest time-to-value. The company's commitment to diversity, inclusion, and belonging is evident in its values and hiring practices, signifying a strong emphasis on upholding an environment where all individuals feel respected and valued. Act-On Software's mission revolves around putting the marketer first, leveraging technology to foster enduring human connections with customers, and bringing bold growth strategies to life. With a focus on creating a supportive and inclusive workplace culture, Act-On Software aims to attract diverse talent, irrespective of background, and is dedicated to exploring the unique contributions potential candidates can bring to the team. For investors seeking opportunities in the enterprise software and SaaS space, Act-On Software presents a compelling proposition, combining a robust product offering with a commitment to fostering a diverse and inclusive environment for its employees. For more insights on the company's career opportunities and open positions, interested individuals can visit Act-On's Careers page to learn more.

Taxonomy: Marketing automation, Customer lifecycle, CRM integration, Lead management, Lead nurturing, Account-based marketing, Email marketing automation, Social media marketing, Sales intelligence, ROI reporting, Inclusive environment, Diversity and inclusion, Customer data, Human connections, Career opportunities

Funding Rounds & Investors (9)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round Act $20.00M 6
Norwest Venture Partners, US Venture Partners +4
18 Mar 2021
Debt Financing Act Undisclosed -
18 Mar 2021
Secondary Market Act Undisclosed 1
Stratim Capital
29 Aug 2014
Venture Round Act $42.00M 6
Trinity Ventures, Norwest Venture Partners +4
15 Apr 2014
Series D Act $16.00M 4
Trinity Ventures, Norwest Venture Partners +2
05 Sep 2012
Series C Act $10.00M 4
Trinity Ventures, US Venture Partners +2
01 Jun 2011
Series B Act $4.00M 2
US Venture Partners, Voyager Capital
15 Nov 2010
Venture Round Act $500.00K 2
US Venture Partners, Voyager Capital
27 Aug 2010
Series A Act $1.00M 1
Technology Crossover Ventures
01 Jan 2008

Act-On Software Alternatives & Competitors

View All Alternatives
Act-On Software vs
Marsello
Marsello New Zealand

Customer loyalty and marketing software for omnichannel businesses.

Seed
43 employees
Automation, E-Commerce
Act-On Software vs
Spotler Nederland B.V.
Spotler Nederland B.V. The Netherlands

AI and data-driven marketing clouds to make an impact on your customers

Private Equity
235 employees
Automation, Enterprise Software
Act-On Software vs
Force24
Force24 United Kingdom

The powerful marketing automation platform that makes memorable customer experiences 24-hours a day....

Series A
62 employees
Advertising, Automation

FAQ About Act-On Software

Marketing automation software for the full customer lifecycle. Act-On your dreams!
Act-On Software was founded in 2008.
Act-On Software is headquartered in Portland, United States.
Act-On Software operates in Automation, Enterprise Software, SaaS and Marketing. Its work centres on Marketing automation, Customer lifecycle, CRM integration and Lead management.
Act-On Software has approximately 237 employees.
Act-On Software has completed 9 funding rounds, raising a total of $93.50M. The latest funding stage is Venture round.
Top alternatives and competitors to Act-On Software include Marsello, Spotler Nederland B.V., Force24, Adobe Marketo, itracMarketer. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Act-On Software and Marsello are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Act-On Software, https://bouncewatch.com/company/act-on-software, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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