Optimity

Optimity

Optimity: a mission-driven tech firm focused on helping clients & members to achieve healthier, wealthier & longer lives

Founded 2014 Canada

Toronto, Canada 40 employees Series A Total: $5.00M Health Care, Health and Wellness +3

Optimity is a Canadian tech startup founded in 2014, specializing in health, wellness, information technology, and insurtech. The company's mission is to help clients and members achieve healthier, wealthier, and longer lives. Their proprietary SaaS products, including apps, admin-reporting-portal, APIs, SDKs, and webflow modules, utilize wearable data to drive improved member/customer experiences, mitigate ongoing risk, and increase adoption of financial wellbeing linked to health and longevity. Optimity's offerings incorporate proprietary health scores (Optimity Health Grade™), personalized wellness programs (Optimity Micro-learning content modules), and rewards & gamification methodologies (Optimity Micro-nudging & Journey System™), backed by over 3 billion first-party data points. The company has published 8 peer-reviewed studies demonstrating health population improvements and has received 10+ industry awards, along with case studies from notable clients. The company recently secured a $5.00M Series A investment on 26 January 2022, with investment support from 500 Startups, Karlani Capital, and Threshold Impact. Optimity stands out for its innovative approach to leveraging technology to enhance health and financial wellness for B2B clients, making it an attractive prospect for potential investors seeking opportunities in the health and insurtech sectors.

Funding Stage	Amount	Investors	Lead Investors	Date
Series A	$5.00M	3	500 Startups, Karlani Capital +1	26 Jan 2022
Non Equity Assistance	Undisclosed	1	VentureOut	12 Mar 2017
Seed Round	Undisclosed	1	500 Startups	08 Feb 2017
Non Equity Assistance	Undisclosed	1	L-SPARK	16 Nov 2016

Funding Stage

Amount

Investors

Lead Investors

Date

Series A

$5.00M

500 Startups, Karlani Capital +1

26 Jan 2022

Non Equity Assistance

Undisclosed

VentureOut

12 Mar 2017

Seed Round

Undisclosed

500 Startups

08 Feb 2017

Non Equity Assistance

Undisclosed

L-SPARK

16 Nov 2016

FAQ About Optimity

Optimity: a mission-driven tech firm focused on helping clients & members to achieve healthier, wealthier & longer lives

Optimity was founded in 2014.

Optimity is headquartered in Toronto, Canada.

Optimity operates in Health Care, Health and Wellness, Information Technology, Insurance and Insurtech. Its work centres on Insurtech, Health and Wellness, Wearable Data and Financial Wellness.

Optimity has approximately 40 employees.

Optimity has completed 4 funding rounds, raising a total of $5.00M. The latest funding stage is Series A.

Top alternatives and competitors to Optimity include YuLife, Runtastic, FitBliss, YAS.life, Healthysure. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.

Optimity and YuLife are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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FAQ About Optimity