Plum logo — Growing your money for life

Plum

Growing your money for life

Founded 2016 United Kingdom London, United Kingdom 323 employees Debt Financing Total: $102.76M Finance, Financial Services +1

General Information

Company Name Plum
Founded Year 2016
Location United Kingdom London, United Kingdom
Employees 323
Industries Finance, Financial Services, Fintech
Funding Stage Debt Financing
Business Model B2C, Freemium, Subscription Box
Revenue Model Subscription, Freemium
Hiring 12 roles posted in the month to 15 Oct 2026

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

Event Participation Oct 12, 2026

Plum's Engineering Lead, Thodoris Karnaros, is speaking at PyCon Greece 2026 in Athens on October 12-13, discussing LLMs and human expertise in fintech verification.

Growth Metrics Oct 08, 2026

Plum has seen significant growth in its team, reaching nearly 300 Plumsters by the end of 2026, up from just two cofounders in 2016.

Award Received Oct 06, 2026

Plum has been named in the Financial Times inaugural ranking of the UK’s fastest-growing companies, marking a significant achievement for the team.

Actively Hiring Sep 28, 2026

Hiring for 12 positions in the last 30 days.

AI Insight

Bounce Watch AI
1 week ago

Plum has recently demonstrated strong investor confidence, securing a substantial €15.80M Series B round in July 2024, alongside planned £15M debt financing for April 2025. This significant capital injection is fueling their strategic growth, indicated by active recruitment for 12 new positions. Additionally, Plum is boosting its technical visibility, with its Engineering Lead scheduled to speak at PyCon Greece 2026, signaling a focus on thought leadership and brand building.

Signal Types
Funding Hiring Thought Leadership
Strategic Labels
Growth Capital Team Expansion Brand Building
Next Move: Expansion
·
Impact: 9/10
·
Ideal For: Fintech VCs – Growth Stage

About Plum

Plum is a financial technology company based in London, United Kingdom, providing automation tools for personal finance management. It is tailored for individual savers, investors, and UK residents seeking accessible saving and investing solutions.

Founded in 2016, Plum offers services such as automated saving and investing, Lifetime ISA, and personal pension management. By incorporating a freemium and subscription revenue model, Plum operates with a B2C business setup, providing subscription-based financial services to tech-savvy individuals aiming for streamlined financial management.

Business keywords: smart money app, personal finance automation, effortless saving, empowered spending, accessible investing, financial products, pensions, tax-wrappers, money management, financial growth, savings automation, investment platform, Fintech innovation, user-friendly finance solutions

Services & Products

Automated saving and investing
Easy Access Savings Account
Lifetime ISA
Cash ISA
Stocks and Shares ISA
Personal Pension management
Subscription-based financial services
E-money and payment services

Target Customers

Individual savers Investors People planning retirement Students UK residents looking for personal finance solutions Tech-savvy individuals seeking automated finance management

Funding Rounds & Investors (17)

View All
Funding Stage Amount Investors Lead Investors Date
Debt Financing £15.00M 1
BBVA
14 Apr 2025
Series B €15.80M 4
VentureFriends, Ventura Capital +2
23 Jul 2024
Equity Crowdfunding £2.85M -
04 Jul 2024
Venture Round €5.00M 2
Veridian Ventures, Eurobank
29 Nov 2023
Convertible Note $2.50M -
01 Feb 2023
Equity Crowdfunding £1.25M 1
Crowdcube
14 Oct 2022
Convertible Note £1.53M 1
Matteo Gamba
12 Oct 2022
Debt Financing £5.00M 1
Silicon Valley Bank UK
05 Oct 2022
Series A £10.00M 6
VentureFriends, 500 Startups +4
15 Oct 2021
Venture Round $10.00M 5
VentureFriends, Global Brain +3
21 Jul 2020

View All 17 Funding Rounds

Plum Alternatives & Competitors

View All Alternatives
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Plum vs
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FAQ About Plum

Growing your money for life
Plum was founded in 2016.
Plum is headquartered in London, United Kingdom.
Plum operates in Finance, Financial Services and Fintech. Its work centres on smart money app, personal finance automation, effortless saving and empowered spending. Its customers include Individual savers, Investors and People planning retirement.
Plum has a B2C, Freemium and Subscription Box business model. Its revenue comes from Subscription and Freemium.
Plum has approximately 323 employees.
Plum has completed 17 funding rounds, raising a total of $102.76M. The latest funding stage is Debt Financing.
Plum offers: Automated saving and investing, Easy Access Savings Account, Lifetime ISA, Cash ISA, Stocks and Shares ISA, Personal Pension management, Subscription-based financial services, E-money and payment services.
Top alternatives and competitors to Plum include Moneyfarm, Era Finance, Albert, Emma - we are hiring!, Spiff. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Plum and Moneyfarm are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Plum, https://bouncewatch.com/company/plum, updated 15 October 2026. When citing, please name BounceWatch and link this page.

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