Supermetrics, founded in 2013 and headquartered in Finland, is a leading player in the Analytics and Marketing sectors. Operating within the B2B and Enterprise Software domains as a SaaS provider, the company is known for its slogan "Data mastery made easy. π‘"
Supermetrics assists over 750,000 marketers and analysts in transferring data from prominent marketing and advertisement platforms such as Facebook, Google, and HubSpot to preferred analytics, reporting, and data warehouse systems. Notably, more than 15% of the global ad spend is reported through their solutions.
In terms of investment, Supermetrics secured a β¬40.00M Series B funding round on 01 August 2020. Key investors include Highland Europe, OpenOcean, IVP, Ilkka Paananen, and Amit Agarwal. With its robust framework and significant market impact, Supermetrics presents a compelling opportunity for venture capitalists and potential investors.