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Vividata logo — Canada’s most comprehensive consumer research.

Vividata

Canada’s most comprehensive consumer research.

Founded 2014 Canada Toronto, Canada 17 employees Advertising, Marketing

General Information

Company Name Vividata
Founded Year 2014
Location Canada Toronto, Canada +1
Employees 17
Industries Advertising, Marketing
Social

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About Vividata

Vividata is a leading provider of cross-platform audience measurement for publishers in Canada, offering comprehensive insights on multi-media and consumer behavior. Founded in 2014, it has established itself as the authoritative source for consumer research in the country. The company's custom research arm, Vivintel, specializes in providing tailored solutions to address unique research needs through syndicated surveys, segmentations, and custom studies. Additionally, Vivintel leverages first and third-party data integration opportunities, along with strategic partnerships, to deliver a complete suite of unified solutions for actionable data. Complementing Vividata's offerings, Metrica serves as the digital measurement panel, capturing a holistic view of digital device usage in Canada. Using device metering technology and intelligent data science, Metrica transforms digital activities into valuable behavioral insights. As a tripartite, not-for-profit organization, Vividata is governed by a board of directors representing the interests of Canadian publishers, agencies, and advertisers. While details about the company's headquarters and recent investments are not available, Vividata's focus on delivering advanced and comprehensive consumer research solutions positions it as a significant player in the advertising and marketing industries.

Taxonomy: consumer research, audience measurement, cross-platform insights, digital measurement, custom research solutions, behavioral insights, media data integration, psychographics, consumer profiling, media profiling, purchasing behavior analysis

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FAQ About Vividata

Canada’s most comprehensive consumer research.
Vividata was founded in 2014.
Vividata is headquartered in Toronto, Canada.
Vividata operates in the following industries: Advertising, Marketing.
Vividata has approximately 17 employees.
Top alternatives and competitors to Vividata include PRIME Research, Wakoopa, Captify®, NetRatings, Comscore, Inc.. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Vividata and PRIME Research are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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