Zappi logo — Where brands that stay continuously connected to consumers W...

Zappi

Where brands that stay continuously connected to consumers WIN.

Founded 2013 United States Boston, United States 316 employees Growth Total: $190.00M AI, Analytics +2

General Information

Company Name Zappi
Founded Year 2013
Location United States Boston, United States +3
Employees 316
Industries AI, Analytics, Data Analytics +1
Funding Stage Growth
Social

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About Zappi

Zappi, founded in 2013, is a pioneering company situated at the forefront of the AI and Data Analytics sectors, providing integral solutions for brands looking to stay connected to their consumers. With a compelling slogan "Where brands that stay continuously connected to consumers WIN," the company leverages its advanced AI-powered platform to deliver real-time, consumer insights, facilitating faster, smarter decision-making.

Renowned for excellence in marketing insights, Zappi has been lauded with numerous awards such as the MarTech Breakthrough Awards and the MRS Best Technology Innovation Award 2025. Supported by a workforce of over 300 employees across 13+ countries, the company's culture and commitment to net-zero emissions stand as exemplary within the industry.

Most recently, Zappi secured a substantial $170.00M in Growth Equity VC investment from Sumeru Equity Partners on 01 December 2022, indicating strong investor confidence and positioning the company for further expansion and innovation in marketing technology from its headquarters in the United States.

Taxonomy: Consumer Insights Platform, AI-Powered Software, Real-Time Feedback, Market Research, Consumer-Driven Decisions, Advertising Testing, Creative Testing, Quantitative Research, Concept Testing, Social Listening, Innovation Testing, B-Corp Certified, Net-Zero Emissions, Inclusive Workplace Culture

Services & Products

Connected Insights Platform
Ad Development System
Brand Health Tracker
Consumer Feedback
Diagnostic & Guidance

Target Customers

Consumer Brands Marketing Teams Product Developers Advertising Agencies Marketing Researchers

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Growth Equity Vc •••••• 1
Investor
01 Dec 2022
Early VC •••••• 2
Investor Investor
01 Feb 2019
Unknown •••••• 1
Investor
01 Mar 2018
Early VC •••••• 1
Investor
01 Oct 2016

Zappi Alternatives & Competitors

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Zappi vs
Appinio
Appinio Germany

Teams make better decisions with Appinio.

Unknown
261 employees
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Zappi vs
The People Platform
The People Platform United States

A Stagwell Company

21 employees
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Zappi vs

Go Beyond

Series B
129 employees
AI, Marketing

FAQ About Zappi

Where brands that stay continuously connected to consumers WIN.
Zappi was founded in 2013.
Zappi is headquartered in Boston, United States.
Zappi operates in the following industries: AI, Analytics, Data Analytics, Marketing.
Zappi has approximately 316 employees.
Zappi has completed 4 funding rounds, raising a total of $190.00M. The latest funding stage is Growth.
Zappi offers: Connected Insights Platform, Ad Development System, Brand Health Tracker, Consumer Feedback, Diagnostic & Guidance.
Top alternatives and competitors to Zappi include Appinio, The People Platform, Entropik, FlavorWiki, FlavorWiki. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Zappi and Appinio are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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