Side-by-Side Comparison
| Metric | ON24 | ZoomInfo |
|---|---|---|
| Founded | ||
| Founded | 1998 older | 2007 |
| Headquarters | ||
| Headquarters | San Francisco, United States | Vancouver, United States |
| Employees | ||
| Employees | 651 | 13491 larger |
| Industry | ||
| Industry | Analytics, Cloud Infrastructure, SaaS | Analytics, IT, Marketing |
| Funding Stage | ||
| Funding Stage | Series Unknown | IPO |
| Total Funding | ||
| Total Funding | $72.40M | $1.18B |
| Funding Rounds | ||
| Funding Rounds | 6 | 5 |
| Services | ||
| Services | Not tracked yet | AI sales agent, GTM Workspace, GTM Studio, ZoomInfo MCP, Sales Automation, Data as a Service, Professional Services |
| Target Customers | ||
| Target Customers | Not tracked yet | Sales Teams, Marketing Professionals, RevOps Teams, Recruiters, Business Development Managers |
| Taxonomy | ||
| Taxonomy | Intelligent Engagement Platform, AI Era, Revenue Growth, Personalization, Content, Data Insights, First-party Data, Sales Innovation, Marketing Innovation, Efficiency Improvement, Global Presence, Technology Companies, Industrial Companies | GTM Platform, Sales Intelligence, Conversation Intelligence, Marketing Intelligence, Sales Engagement, Contact Data, Intent Data, Lead Generation, Improved Prospecting, Account-based Marketing (ABM), Data Accuracy, Database Hygiene, Data Orchestration, Sales AI, AI For GTM |
| Website | ||
| Website | on24.com | zoominfo.com |
About ON24
ON24 is an intelligent engagement platform that aims to revolutionize businesses' go-to-market strategy in the AI era, driving cost-effective revenue growth. The company's leading platform combines best-in-class experiences with personalization and content, enabling users to capture and act on conne...
About ZoomInfo
ZoomInfo (NASDAQ: GTM) stands as a pivotal force in the go-to-market (GTM) sector, empowering over 35,000 companies globally with its advanced data platform. Founded in 2007 and headquartered in the United States, this company excels in providing real-time data and insights that bolster business eff...
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BounceWatch watches ON24 and ZoomInfo for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at ON24 and ZoomInfo — by email.
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Compiled from the BounceWatch company index. We last looked at ON24 on 12 Sep 2024, and ZoomInfo on 31 Aug 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.